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The Information Office of the Autonomous Region Government held a press conference on ecological environmental protection.

Zhao Shide, member of the Party Group and Deputy Director of the Ecological Environment Department of the Autonomous Region

As an important special plan in the field of eco-environmental protection in the Inner Mongolia Autonomous Region, the Water Eco-environmental Protection Plan for the Key Watershed in the Tenth Five-Year Plan (hereinafter referred to as the Plan) has made comprehensive arrangements for the water eco-environmental protection and governance of the key watersheds in our region during the Tenth Five-Year Plan period.

(a) the background of the "planning".In order to implement the Law of People’s Republic of China (PRC) on the Prevention and Control of Water Pollution and the Outline of the Fourteenth Five-year Plan of Inner Mongolia Autonomous Region and the Long-term Target in 2035, in accordance with the Notice of the Development Planning Commission of Inner Mongolia Autonomous Region on Printing and Distributing the Catalogue List of the Tenth Five-year Plan of the Autonomous Region and the deployment requirements of the Ministry of Ecology and Environment on the preparation of the water ecological environment protection plan for key river basins during the Tenth Five-year Plan, in September 2020, A leading group and corresponding working groups and technical groups composed of 11 departments including the Ecological Environment Department, the National Development and Reform Commission, and the Water Resources Department of the autonomous region were established, and on-site investigations were organized in 12 allied cities. The relevant departments of the autonomous region and the municipal government of the autonomous region solicited opinions for many times, organized expert argumentation and evaluation for many times, and fully integrated the special plans of the relevant departments of the autonomous region. On December 24, 2021, with the consent of the people’s government of the autonomous region, the Plan was adopted.

(二)制定《规划》的总体思路。深入贯彻习近平生态文明思想,深刻把握“山水林田湖草沙是一个生命共同体”的科学内涵,突出自治区黄河、松花江、西辽河、海河、西北诸河五大重点流域特色,坚持问题导向与目标导向,坚持继承发扬、求实创新、落地可行,统筹水生态、水资源、水环境等要素,以重点流域水生态环境质量为核心,突出精准、科学、依法治污,坚持污染减排和生态扩容两手发力,减污降碳协同增效,深入打好水污染防治攻坚战,不断改善重点流域水生态环境质量,提升水生态环境保护治理体系和治理能力现代化水平,有效促进自治区生态保护和高质量发展。

(三)《规划》的主要内容。《规划》共十三章41节。

第一章 从水环境质量改善、污染源治理、完善制度体系等方面全面总结“十三五”期间重点流域水生态环境保护取得的成绩。指出新时期重点流域水生态环境保护工作面临的形势与问题。

第二章 提出规划的主要目标。“十四五”时期,黄河、松花江、西辽河、海河及西北诸河等重点流域水生态环境质量持续改善,主要水污染物排放总量持续减少,水生态环境治理体系和治理能力现代化水平明显提升,“三水”统筹推进格局基本形成,水生态系统稳定性和服务功能得到明显增强,美丽河湖建设保护初见成效。

The third chapter constructs a new pattern of water eco-environmental protection in key river basins by optimizing and refining the assessment of surface water eco-environmental quality objectives, improving the zoning control of "river basin-water functional area-control unit-administrative area", implementing the whole chain management of "water body-sewage outlet-sewage pipeline-pollution source", promoting the protection and management of multi-factor integrated systems in key river basins, and reducing pollution and carbon.

The fourth chapter puts forward specific tasks, measures and objectives in three aspects: ensuring the safety of drinking water sources, treating urban black and odorous water bodies and protecting beautiful rivers and lakes.

The fifth to eighth chapters adhere to the overall planning and systematic management of the three rivers, and put forward specific tasks, measures and objectives from four aspects: water pollution control, water resources conservation and protection, water ecological protection and restoration, and water environmental risk prevention.

Chapters 9 to 11 combine the characteristics of each basin, take rivers and lakes as the guide, on the basis of full investigation and discussion in the early stage, and combine the planning points of Union City, clarify the ideas and measures of water ecological protection and management by basin, and put forward the tasks and measures of protection and management by taking "one lake and two seas" and Chahan Naoer as a separate chapter.

Among them, the Yellow River Basin: taking the comprehensive and holistic protection of water ecological environment as the goal, taking water resources as the biggest rigid constraint, adhering to the "four waters and four determinations", making overall plans to promote the management of grass and sand systems in landscape forests, fields and lakes, adapting measures to local conditions and classifying policies, jointly grasping the great protection and promoting the great management in coordination. Carry out water environment management and water ecosystem protection and restoration of main tributaries and lakes, and put forward protection and management tasks and measures for six tributaries, such as Dustu River, Dahe River and Sidao Shahe River, and Hasuhai respectively; Songhua River Basin: protect the source water, restore the natural wetlands along the riverside, control the backwater of large irrigation areas, and strengthen the construction of environmental infrastructure in towns and parks. Put forward the tasks and measures of protection and management for 8 rivers such as Ergun River, Hailaer River, Nenjiang River and Chuoer River; Xiliaohe River Basin: Implement projects such as groundwater overexploitation control, high-efficiency water-saving irrigation, and diverting water from the Liao River, strictly control the irrigation area and water consumption of farmland, and gradually realize the goal of "having water" in the cut-off reach according to local conditions. The tasks and measures for the protection and management of six rivers, such as Xiliaohe River, Laoha River and Xilamulun River, are put forward respectively. Haihe River Basin: Strengthen the protection of excellent water bodies in the upper reaches of Luanhe River. Do a good job in the management of Yinma River, and strengthen the fine control of urban pollution control and sewage treatment facilities. Northwest river basins: keep the water quality of Ejina River and other excellent water bodies stable, and promote the non-point source control and ecological protection of Xilin River. In-depth protection and management of inland lakes.

Chapters 12 and 13 propose to strengthen the water ecological environment management ability in the new period from the aspects of improving the water ecological environment supervision ability, increasing scientific and technological support, perfecting the market-oriented participation mechanism, and establishing and perfecting the joint prevention and control mechanism. And put forward the specific safeguard measures for the implementation of the Plan from four aspects: strengthening organizational leadership, broadening funding channels, strict supervision and assessment, and strengthening social supervision.

The main situation of the "14 th Five-Year Plan" of Inner Mongolia Autonomous Region for Soil, Groundwater and Ecological Environment Protection in Rural Pastoral Areas

Recently, the Ecological Environment Department, the National Development and Reform Commission, the Finance Department, the Natural Resources Department, the Housing and Construction Department, the Water Resources Department, the Agriculture and Animal Husbandry Department, and the Rural Revitalization Bureau of the Autonomous Region jointly issued and implemented the Ecological Environment Protection Plan for Soil, Groundwater and Rural Pastoral Areas in Inner Mongolia Autonomous Region during the Tenth Five-Year Plan (hereinafter referred to as the Plan), which made comprehensive arrangements for the protection and management of soil, groundwater and rural pastoral areas in our region during the Tenth Five-Year Plan period.

(1) Background of the promulgation of the Plan.The "Fourteenth Five-Year Plan" period is an important period for our region to grasp the new development stage, implement the new development concept, construct the requirements of the new development pattern, promote the modernization of the ecological environment governance system and governance capacity, and realize the ecological priority and green high-quality development. It is also a major challenge and an important opportunity period to promote the continuous improvement of soil, groundwater and the ecological environment quality in rural pastoral areas. According to the opinions of the Central Committee of the Communist Party of China and the State Council on deepening the battle against pollution, the opinions of the Central Committee of the Communist Party of China and the State Council on comprehensively promoting rural revitalization and accelerating agricultural and rural modernization, the soil during the 14 th Five-Year Plan, In March 2021, our office started the planning, organized research, technical docking, and expert consultation and demonstration. It has solicited opinions from the ecological environment system of the whole region and the relevant departments of the autonomous region for three times, and fully connected with the special planning of the ecological environment, natural resources, housing construction, agriculture and animal husbandry, rural revitalization and other departments of the autonomous region. On March 30, 2022, the Plan was officially issued and implemented.

(二)制定《规划》的总体思路。深入贯彻习近平生态文明思想和习近平总书记对内蒙古重要讲话重要指示批示精神,坚定不移走以生态优先、绿色发展为导向的高质量发展新路子,按照预防为主、保护优先、风险管控、系统治理的原则,突出精准治污、科学治污、依法治污,保障农畜产品质量和人居环境安全、地下水生态环境安全、整治提升农村牧区生态环境,进一步夯实工作基础,解决一批土壤、地下水和农村牧区突出生态环境问题,推进治理体系和治理能力现代化,促进土壤和地下水资源可持续利用,推动农牧业生产绿色发展生态振兴,助推农村牧区乡村振兴。

(三)《规划》的主要内容。《规划》共九章27节。

第一章从土壤污染防治、地下水污染防治、农村牧区生态环境保护三个方面全面总结“十三五”期间工作成效。指出新时期土壤、地下水、农村牧区生态环境保护工作面临的形势与问题。

The second chapter puts forward the guiding ideology, basic principles and main objectives of the planning. During the "Fourteenth Five-Year Plan" period, the environmental quality of soil and groundwater in the whole region remained stable, and the local stability was good, and the safe use of polluted cultivated land and key construction land was consolidated and improved; Agricultural non-point source pollution in key areas has been effectively controlled, the construction of ecological environment infrastructure in rural pastoral areas has been accelerated, the green transformation of production and lifestyle has achieved remarkable results, and the ecological environment in rural pastoral areas has been continuously improved.

The third and fourth chapters are the part of soil pollution prevention and control, and put forward the tasks and measures to strengthen soil pollution prevention and control from cultivated land and construction land respectively.

Strengthen the prevention and control of cultivated land soil pollution, and promote the prevention and safe use of cultivated land soil pollution from three parts: accurate implementation of classified management of cultivated land, strengthening the source control of cultivated land pollution, and strengthening the supervision of polluted cultivated land, so as to protect and improve the quality of cultivated land. Among them, the part of accurate implementation of classified management of cultivated land puts forward that it is necessary to strengthen the protection of priority cultivated land, implement the control measures of safe use and strict control of cultivated land, and conduct an encrypted investigation on the soil pollution status of polluted cultivated land in 2022. In the part of strengthening the source control of cultivated land pollution, it is proposed to strictly control the source emission of pollutants from enterprises involved in heavy metal industries. By 2023, special emission limits of heavy metal pollutants such as particulate matter and cadmium will be implemented, and solid waste left over from mining areas will be investigated and rectified. In the part of strengthening the supervision of contaminated cultivated land, it is proposed to carry out collaborative monitoring and effect evaluation of soil and agricultural products, dynamically adjust the quality category of cultivated land soil environment, and strengthen market supervision.

Strengthen the prevention and control of soil pollution in construction land, and ensure the safe use of construction land from three aspects: strict access management of construction land, prevention of new soil pollution in industrial and mining enterprises, and orderly promotion of risk management and repair. Among them, the strict construction land access management part proposes to change the suspected contaminated plots, high-risk plots and uses into "one living and two public" (residential, public management and public service land) plots, and carry out soil pollution investigation and risk assessment according to law; Implement the list system of soil pollution risk control and remediation for construction land. In the part of preventing new soil pollution in industrial and mining enterprises, a strict soil environmental impact assessment system for construction projects is proposed, and key supervision units of soil pollution are supervised to implement pollution prevention and control responsibilities. By 2025, key supervision units of soil pollution should complete a round of investigation of hidden dangers of soil and groundwater pollution. In the part of promoting risk management and remediation in an orderly manner, the key points of risk management and remediation are put forward, the supervision of risk management and remediation activities is strengthened, and the soil pollution risk management and control projects of 3-5 production enterprises are implemented on a pilot basis.

The fifth chapter is the prevention and control of groundwater pollution, focusing on protecting and improving the quality of groundwater environment, and putting forward specific tasks and measures from three parts: establishing groundwater environmental management system, strengthening pollution source prevention, risk management and repair, and strengthening groundwater drinking water source protection. Among them, the part of establishing groundwater environmental management system proposes to continuously promote the investigation of groundwater environmental conditions, and by 2025, complete the "one map" of groundwater environmental conditions in the whole region; Taking two experimental areas of groundwater pollution prevention and control in Ordos City and Baotou City as the pilot, the zoning management of groundwater pollution prevention and control will be carried out, and by 2023, the zoning of groundwater pollution prevention and control in the whole region will be completed. In the part of strengthening pollution source prevention, risk control and restoration, it is proposed to implement groundwater seepage prevention and monitoring measures, carry out groundwater environmental supervision monitoring around key sewage units for groundwater pollution prevention and control, and select 10 enterprises to implement the pilot project of seepage prevention and transformation. In the part of strengthening the protection of groundwater drinking water sources, it is proposed to strengthen the delineation of groundwater drinking water source protection areas at or above the county level and carry out the delineation of groundwater drinking water source replenishment areas to prevent the environmental risks of groundwater drinking water sources along the river.

The sixth and seventh chapters are about pollution prevention in rural pastoral areas. According to the requirements of rural revitalization strategy and the goal of human settlements improvement, specific tasks and measures are put forward from two parts: pollution prevention in agriculture and animal husbandry and rural environmental improvement.

To strengthen the prevention and control of agricultural pollution, the main tasks are to strengthen the prevention and control of agricultural planting and livestock breeding pollution, and to promote the management, supervision and guidance of agricultural non-point source pollution. Among them, the part of effective prevention and control of planting pollution puts forward that we should continue to promote the reduction and increase of chemical fertilizers and pesticides, and carry out monitoring of farmland irrigation water and effluent quality in Hetao irrigation area; Improve the comprehensive utilization of straw and the recovery level of agricultural film. In the part of strengthening the prevention and control of aquaculture pollution, it is proposed to strengthen the supervision of livestock and poultry breeding pollution environment, carry out special inspection of large-scale livestock and poultry breeding manure pollution, and compile and implement the prevention and control plan of livestock and poultry breeding pollution. By 2022, 36 flag counties in the whole region (including 30 large livestock counties, 1 flag with more than 120,000 beef cattle and 5 flag counties with more than 100,000 tons of milk production) will take the lead in completing the planning. In the part of promoting agricultural non-point source pollution control and supervision and guidance, it is proposed to give play to the pilot demonstration effect of national agricultural non-point source pollution control and supervision and guidance in Wuyuan County, Bayannaoer City, and gradually build a management model and technical system for agricultural non-point source pollution prevention and control in the whole region from point to area.

In terms of promoting environmental improvement in rural pastoral areas, the target requirements are mainly put forward from the aspects of domestic sewage and garbage treatment, black and odorous water body treatment and drinking water source protection in rural pastoral areas. By 2025, the domestic sewage treatment task of 1,600 administrative villages will be newly completed, and the domestic sewage treatment rate in rural pastoral areas in the whole region will reach 32%; Encourage the long-term system of rivers and lakes to extend to the village level to realize the effective treatment of black and odorous water bodies in rural pastoral areas; By 2024, the delineation, demarcation and demarcation of township-level centralized drinking water source protection areas will be completed.

The eighth chapter puts forward the task requirements for improving the monitoring and supervision ability from two aspects: perfecting the monitoring network, strengthening the law enforcement and emergency response of the ecological environment. Among them, the part of improving the monitoring network proposes to carry out routine monitoring of soil environmental quality and monitoring of soil environment around key supervision units, set up 100 autonomous region-level groundwater assessment points, and carry out environmental quality monitoring of key monitoring villages and pilot monitoring of agricultural non-point source pollution. In the part of strengthening ecological environment law enforcement and emergency response, it is proposed to carry out comprehensive administrative law enforcement of soil, groundwater and ecological environment protection in rural and pastoral areas according to law, so as to enhance the ability of ecological environmental emergency response.

The ninth chapter puts forward specific safeguard measures for the implementation of the Plan from four aspects: strengthening organizational leadership, improving financial guarantee, strict supervision and assessment, and increasing publicity.

The above is the policy interpretation of the main contents of the two Plans. In the next step, we will further increase the publicity of the two Plans, refine the practical measures, ensure the implementation of the two Plans, and continuously enhance the people’s sense of acquisition, happiness and security of the beautiful ecological environment.

《内蒙古自治区“十四五”重点流域水生态环境保护规划》

《内蒙古自治区“十四五”土壤、地下水、农村牧区生态环境保护规划》

政策解读新闻发布会答记者问

内蒙古广播电视台记者:“十三五”我区碧水保卫战成绩怎么样?“十四五”将如何深入打好碧水保卫战?

自治区生态环境厅水生态环境处处长李芳:“十三五”期间,全区上下深入贯彻习近平生态文明思想,认真落实党中央、国务院决策部署及自治区党委和政府工作要求,全面推进水污染防治行动计划,全区重点流域水生态环境质量明显改善。我给大家报一组数据,2020年,全区重点流域52个国考断面优良水质比例达到69.2%,较2016年提高19.2个百分点,劣Ⅴ类水体控制比例1.9%,较2016年降低5.8个百分点。全区13段黑臭水体完成治理任务。42个地级城市集中式饮用水水源地水质优良率85.7%。各项考核指标均超额完成国家下达的目标任务,“十三五”全区碧水保卫战阶段性目标圆满完成。

During the 14th Five-Year Plan, we will comprehensively organize and implement the Water Ecological Environment Protection Plan for the Key Watershed in the 14th Five-Year Plan of Inner Mongolia Autonomous Region, with the improvement of water ecological environment quality as the core, the construction and protection of beautiful rivers and lakes as the guide, and adhere to both pollution reduction and ecological expansion, focusing on the following aspects.

The first is to fight the tough battle of urban black and odorous water treatment. We will continue to promote the treatment of black and odorous water bodies in cities and carry out investigation and rectification of black and odorous water bodies in county-level cities. This year, we will organize the completion of investigation of black and odorous water bodies in built-up areas of county-level cities and formulate rectification plans. Organize prefecture-level cities to carry out "looking back" to consolidate the effectiveness of black and odorous water treatment.

The second is to comprehensively carry out the investigation and rectification of sewage outlets into the river. According to the deployment of the Ministry of Ecology and Environment, combined with the demand for improving the quality of water environment, and in accordance with the requirements of "banning a batch, merging a batch and standardizing a batch", the sewage outlets into the river will be investigated and rectified. This year, we will complete the investigation of the sewage outlets of the main stream and main branches of the Yellow River, and carry out traceability and monitoring.

The third is to continue to strengthen the "three sources" prevention and control. In terms of living sources, we will accelerate the renovation of the domestic sewage collection plant network and comprehensively improve the sewage collection and treatment capacity of the towns. In terms of industrial sources, we will promote the clean transformation of key industries and strengthen the centralized sewage treatment facilities in industrial parks to improve quality and efficiency. In terms of agricultural sources, we will continue to promote the "four controls" of agricultural non-point sources, and carry out monitoring and management of farmland retreat in large and medium-sized irrigation areas. Comprehensively promote the treatment of domestic sewage in rural and pastoral areas, and prevent and control livestock and poultry breeding pollution.

The fourth is to consolidate and improve the protection of drinking water sources. Focusing on the water sources above the county level, we will continue to standardize the construction of water sources. Accelerate the demarcation and demarcation of township-level water source protection areas. Strengthen the protection of drinking water sources in rural pastoral areas.

In addition, in terms of ecological expansion, during the "14th Five-Year Plan" period, the water conservation capacity of the source and upstream of key river basins will be promoted in an orderly manner, and the construction of ecological buffer zones and wetland protection of key rivers and lakes will be strengthened. Strictly control the bottom line of ecological flow and strive to achieve the goal of ensuring ecological flow in important rivers and lakes. Guide and encourage all the cities in the Union to implement ecological flow guarantee, water ecological protection and restoration, and water environment control measures according to local conditions, and take the lead in realizing the beautiful river and lake goal of "having rivers and water, fish and grass, and harmony between people and water" in some rivers and lakes, so that the people can feel the beauty of rivers and lakes with "clear water and green shores and shallow fish" more.

Phoenix Network reporter:What achievements have been made in the prevention and control of soil and groundwater pollution in our region during the 13 th Five-Year Plan? What measures will be taken to promote the prevention and control of soil and groundwater pollution in the 14 th Five-Year Plan?

Liu Fen, Deputy Director of Soil Ecological Environment Department of Autonomous Region Ecological Environment Department:During the "Thirteenth Five-Year Plan" period, our district conscientiously implemented the decision-making arrangements of the CPC Central Committee and the State Council, and party committees and governments at all levels and relevant departments jointly promoted the action plan for soil pollution prevention and control. Policies such as Implementation Opinions on Implementing the Action Plan for Soil Pollution Prevention and Control, Three-year Plan for Soil Pollution Prevention and Control in Inner Mongolia Autonomous Region and Regulations on Soil Pollution Prevention and Control in Inner Mongolia Autonomous Region were issued, and the system of soil pollution prevention and control was basically established; Carry out detailed investigation of soil pollution of agricultural land and investigation of soil pollution of enterprises in key industries, and basically grasp the area and distribution of soil pollution of agricultural land in the whole region, as well as the distribution, pollution status and environmental risk level of contaminated plots of enterprises in production and closed enterprises in key industries; We will implement classified management of agricultural land and access management of construction land, carry out self-monitoring of soil and groundwater in 245 key supervision enterprises of soil environment, and implement the investigation system of potential risks. By the end of 2020, the safe utilization rate of polluted farmland and polluted land in our region will reach 100%.

During the 14th Five-Year Plan period, we will continue to implement the Opinions of the Central Committee of the Communist Party of China and the State Council on Deepening the Fight against Pollution, and carry out in-depth prevention and control of soil and groundwater pollution.

First, strengthen the prevention and control of soil pollution. Continue to promote the classified management and safe use of agricultural land, complete the traceability investigation and cause analysis of contaminated cultivated land in key cities, and dynamically adjust the soil environmental quality category of cultivated land. Solidly promote the prevention and control of the source of soil ecological and environmental risks, carry out the investigation and rectification of solid wastes left over from mining areas in key areas, and continue to promote the investigation and rectification of enterprises involved in heavy metals such as cadmium around cultivated land. Effectively prevent new soil environmental pollution in construction land, encourage key units of soil pollution to implement pipeline, sealing, anti-corrosion and anti-seepage transformation according to local conditions, and eliminate soil pollution from the source. Supervise and monitor the surrounding soil and groundwater for key supervision enterprises of soil pollution, and urge enterprises to carry out self-monitoring and hidden danger investigation regularly. We will promote the risk management, control and restoration of construction land in an orderly manner, strictly manage land access, and carry out soil investigation and risk management and control on contaminated plots of construction land included in the priority control list.

The second is to promote the prevention and control of groundwater pollution. To carry out the investigation and evaluation of the groundwater environment around Shuang Yuan and the state-controlled assessment points, complete the setting of the assessment points of groundwater environmental quality in the state and autonomous regions, and build the groundwater environmental monitoring network in the whole region. Investigate and evaluate high-risk chemical production enterprises and industrial clusters, key tailings ponds, hazardous waste disposal sites, landfill sites and other areas, and take risk prevention and control measures. Carry out zoning of groundwater pollution prevention and control, implement the responsibility of groundwater pollution prevention, and study and establish a list of key pollutant discharge units for groundwater pollution prevention and control. Actively promote the construction of the pilot area for groundwater pollution prevention and control, and steadily improve the level of groundwater pollution prevention and control in the whole region. Thank you.

Inner Mongolia Daily reporterDuring the Tenth Five-Year Plan period, what specific measures were taken to implement the domestic sewage treatment in rural and pastoral areas?

Liu Fen, Deputy Director of Soil Ecological Environment Department of Autonomous Region Ecological Environment Department:During the "Fourteenth Five-Year Plan" period, 1,600 administrative villages will be newly completed in our district, and by the end of 2025, the domestic sewage treatment rate in rural and pastoral areas in the whole region will reach 32%.

The first is to promote governance in batches. In 2021, domestic sewage treatment in 300 administrative villages has been completed in our district. In 2022, focusing on rural and pastoral areas along the Yellow River Basin, domestic sewage treatment tasks will be carried out in 400 administrative villages, including 187 administrative villages within 3 kilometers of the Yellow River Basin. From 2023 to 2024, the domestic sewage treatment in 400 administrative villages will be implemented every year, focusing on the areas along the Yellow River basin, "one lake and two seas" and the surrounding areas of Chahan Naoer. In 2025, the domestic sewage treatment in 100 administrative villages will be completed.

The second is to strengthen governance according to local conditions. Compile the technical guide for domestic sewage treatment in rural and pastoral areas of the autonomous region, adjust and optimize the domestic sewage treatment planning in rural and pastoral areas of the county, and guide the union cities to choose the domestic sewage treatment and resource utilization mode according to local conditions according to the factors such as region, population size, sewage production and operation cost.

The third is to promote the connection between rural domestic sewage treatment and toilet improvement. In areas where the renovation of flushing toilets has been completed, the shortcomings in the construction of sewage facilities will be accelerated. In areas with small population and water shortage, it is necessary to promote the treatment of domestic sewage in rural pastoral areas with the focus on the transformation of sanitary toilets, and fully link up the mode selection and facility construction. Especially in areas where traditional dry toilets and waterless toilets are mainly used, on the basis of eliminating the direct discharge of septic tank effluent, the channel of returning manure to the field and grass nearby after decomposition treatment is unblocked to realize resource utilization.

The fourth is to promote the establishment of the operation and maintenance mechanism of rural domestic sewage treatment facilities. Adhere to the user-oriented, pay equal attention to construction and management, and make overall consideration of project construction and operation and maintenance in the planning and design stage, so as to achieve synchronous design, synchronous construction and synchronous implementation. Guide the Union City and Qixian County to formulate guidelines for the operation and management of domestic sewage treatment facilities in rural and pastoral areas, establish an operation and management mechanism, and promote the integration of facility construction and operation and management.

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It broke the record just after it was released. Why did Taylor Swift board the hot search?

To say that in 2024, the year just started, who is the most popular name in the cinema and can attract the most attention from hot search?

That is bound to be Taylor Swift.

Her music documentary "Taylor Swift: The Eras Tour" attracted phenomenal attention. Within three days of its release, the box office broke through the 50 million mark and became the highest-grossing music documentary in China’s film history.

It broke 35 records of mainland film history, and more than 80 thousand people in Douban gave a super high score of 9.3.

It has become the choice of many audiences for New Year’s Eve. In the cinema, people sing and dance, record screens and socialize, and are extremely immersed in the atmosphere of the scene.

In the film history of China, it is unprecedented.

At the end of 2023, Taylor Swift appeared in TIME and became the person of the year. You know, this is the first time in 96 years that Time, which focuses on economic and political figures, has awarded the title of person of the year to a female artist in the entertainment industry.

At that time, Taylor Swift was performing the sixth world tour concert, namely "The Eras Tour". It started in March 2023 and plans to perform 146 performances on five continents around the world, ending at the end of 2024 — — This is Taylor’s largest and longest tour so far.

TIME commented on her like this — — "Taylor Swift, a symbol of American soft power, seems to have a pair of ‘ The hand of Midas (the golden hand) ’ Wherever you go, you can always trigger an economic sensation, a series of numbers that are difficult to imagine with concepts. "

For example, it is conservatively estimated that the tour can generate 5 billion US dollars (about 35.873 billion RMB).

For example, when she gave a concert in Seattle, tens of thousands of spectators jumped at the scene, which triggered a 2.3-magnitude earthquake.

Taylor Swift: The Eras Tour is a film version edited according to this concert. In early August, Taylor Swift invited director Sam Rench to shoot live videos of three tours in Los Angeles, which were edited into movies by five editors.

The film did not invest too much, and the cost was only 15 million dollars (about 108 million yuan). Of course, there was not much publicity.

It even took less than three months, and it was released on October 13th.

However, in North America, its success is phenomenal, with a box office of 37 million US dollars (about 265 million RMB) on the first day of pre-sale, it became the runner-up in the first day of pre-sale in North America, second only to Avengers: Endgame. By the end of 2023, the global box office has exceeded 250 million US dollars (about 1.794 billion RMB), which is truly certified by Guinness as "the highest-grossing concert movie in history", and this number is still rising.

At first, Hollywood production companies were not optimistic about the film. So she directly skipped these production companies and cooperated with AMC, the world’s largest cinema, to release it. Within 24 hours, she broke the highest box office record of AMC in the 103-year history of the United States.

The box office is so amazing, what about the content?

The whole film lasted for three and a half hours, without any plot or plot. Have a plenty of live concert songs, covering 10 albums created by Taylor Swift since her debut.

Interestingly, at the beginning of the film, the audience was told: during the broadcast, you can talk, sing along or record the screen — — This is also the original intention of Taylor Swift, so that people can enjoy it.

In the cinema, people who came to watch quickly entered the state.

They excitedly opened the lyrics book of their mobile phones and sang along with it. People waved light sticks, danced away, and even knelt down in the background music of Love Story, as if they were in a real concert.

Who is Taylor Swift?

I believe there is no need to introduce too much. By 2023, she has held 12 Grammys, 23 billboards and 40 national music awards, making her the highest-selling artist in the past decade.

"If Taylor Swift is an economy, then she has surpassed 50 countries in the world."

Taylor Swift was born in Pennsylvania in 1989. In her childhood, when all her peers just wanted to play with dolls and play football, she studied guitar with a computer repairman and was inspired to write her first song, Lucky You, about a different girl.

Taylor Swift has always been a girl who dreams of becoming a singer — — She participated in all kinds of competitions, sang on stage, went to various record companies to recommend herself and delivered samples of her recorded music. At the age of 17, she finally got a chance to officially debut.

At the age of 17, she released her first music album Taylor Swift, which sold 39,000 copies in the first week in the United States. At the age of 18, she released her second album Fearless, which was the best-selling album in the United States in 2009. Taylor Swift won four Grammy Awards, which made her the youngest artist to win the Grammy album of the year.

At that time, Taylor Swift’s whole moral code was that she needed to make people think she was a good person.

On the one hand, her songs only write about love and hate, and she has never set foot in politics or religion for 12 years, being a good girl in the eyes of others who doesn’t get into trouble, and she doesn’t do anything wrong.

She did. In Love Story, she taught us to pursue love bravely. In You Belong With Me, the feeling of unrequited love can also be expressed so vividly.

On the one hand, she cares about her image in others’ eyes, and she is said to be pregnant and started dieting crazily.

But gossip won’t let her go.

Netflix satirized her with lines. "You can change men faster than Taylor Swift."

And the sentence "Taylor Swift’s success in her career depends on her predecessors."

Kanye West (Kanye Omari West), on the other hand, snatched her microphone when she won the MTV Best Female Singer Video Award. In 2016, the dispute and contradiction of deliberately fabricated lyrics made Taylor Swift fall into a trough.

For a time, #TaylorSwiftIsOverParty (Taylor Swift is finished) once became the hottest topic on Twitter around the world.

In the personal documentary Miss America, she said this — —

"Do you know how many people hate you to get a word to the top of global Twitter?"

That cyber storm didn’t destroy her, but those setbacks polished her into a sparkling diamond. She began to realize — —

"If you live for the recognition of strangers, you get all the happiness and satisfaction from it, and a little carelessness will make everything collapse.

Taylor Swift’s name is more like a narrative change of women, a carrier of strength and a self-awakening.

"I can’t change what will happen to me, but I can control what songs I write."

So, she stopped dieting to fit herself into a size S dress. Because "there are always some beautiful standards that you can’t reach."

Her songs began to change style — — Jumping "Shake It Off", I got rid of the thorns that stabbed me. In "Bad Blood", I launched a smart and powerful counterattack.

She no longer restrained herself, but publicly expressed her views and positions.

At the risk of falling popularity, we should also openly resist the policy of unpaid artists during the first three months of Apple Music audition. That’s why Eddie Keyou, the vice president of Apple, promised to adjust the operation plan.

Harassed by DJ David Mueller, she bravely fought back and won the case when the latter made rumors and slandered herself, and then symbolically asked the latter to pay a dollar, because she hoped that the voices of these sexually harassed people would be heard.

Accuse Marsha Blackburn, who is running for the Senate in Tennessee, because Marsha, as a woman, opposes equal rights between men and women and discriminates against LGBTQ groups.

In the interview, she said, "I learned not to let outside opinions affect the value of my life choices."

"It is normal to try, then fail, try again, and then fail again."

Because for Taylor Swift, there are many praises and denials, but as she said — —

"But to heal and grow is the most important thing."

She crossed the thorn forest and finally came to this brand-new era belonging to Taylor Swift.

Editor: Xiaowan

Design: Xiaoyi

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The adjustment is effective but it has not yet "landed"! Xpeng Motors will push more than 10 new cars in the next three years, and Wang Fengying wants to challenge BYD with the Great Wall.

Every reporter Sun Lei, every editor Pei Jianru

Out of the ICU, but not ashore yet. This is the evaluation of Xpeng Motors’s 2023 financial report by many people in the industry.

On March 19th, the latest data disclosed by Xpeng Motors showed that in 2023, the company’s total revenue was 30.68 billion yuan, a year-on-year increase of 14.2%. In terms of delivery volume, Xpeng Motors delivered 141,600 new cars in 2023, a year-on-year increase of 17%.

Although both revenue and delivery have increased, Xpeng Motors has not yet got rid of losses. In 2023, the net loss of Xpeng Motors was 10.38 billion yuan, which was 13.6% larger than that of 2022 (loss of 9.14 billion yuan). The gross profit margin of automobiles for the whole year was -1.6%.

The adjustment was effective, but it did not get rid of the annual loss.

Throughout the whole year of 2023, Xpeng Motors’s financial performance improved in the fourth quarter of that year, but it was under pressure due to the performance in the first three quarters.

Image source: Xpeng Motors Guanwei

The financial report shows that in the fourth quarter of 2023, the gross profit margin of automobiles in Xpeng Motors was 4.1%, while in the third quarter it was -6.1%, and the gross profit margin turned from negative to positive. In 2023, the gross profit rate of automobiles in Xpeng Motors was -1.6%, and in 2022 it was 9.4%.

It is reported that although Xpeng Motors has adopted discount and preferential policies for its models in order to meet the year-end sales, the change of sales structure and the change of average bicycle price have made Xpeng Motors improve its gross profit margin. In terms of sales structure, the proportion of Tucki G9 with higher unit price increased from 7% in the third quarter of 2023 to 26% in the fourth quarter.

In terms of bicycle cost, in the fourth quarter of 2023, the bicycle cost in Xpeng Motors was 191,000 yuan (excluding the impact of deduction), a decrease of 11,000 yuan from the previous month. The reason is that although the price of the new Tucki G9 is lower than that of the old one, the gross profit margin exceeds that of the old one under the technical cost reduction. At the same time, the price of lithium carbonate continued to decline, which naturally reduced the cost of vehicles in Xpeng Motors.

In fact, the above data changes are the result of Xpeng Motors’s continuous adjustment for more than a year. Since October, 2022, Xpeng Motors has made adjustments in its organizational structure. Especially after Wang Fengying joined Xpeng Motors as president, he tried to achieve the goal of cost reduction by streamlining SKUs, eliminating inefficient stores, merging sales theaters and optimizing purchasing strategies.

According to the financial report data, "saving money" has become one of the key directions of Xpeng Motors in 2023. This year, the number of employees in Xpeng Motors decreased from 15,829 in the same period last year to 13,550. At the same time, in terms of R&D, Xpeng Motors only increased its expenditure by 1.2% in 2023, and the number of R&D personnel decreased from 6,313 in the same period last year to 5,401.

Thanks to various measures, although the situation in Xpeng Motors has improved, it is still not completely "out of trouble". According to the financial report data, in the fourth quarter of 2023, Xpeng Motors’s net loss was 1.35 billion yuan, compared with 2.36 billion yuan in the same period last year and 3.89 billion yuan in the previous quarter. In 2023, Xpeng Motors’s net loss was 10.38 billion yuan, while in 2022, its net loss was 9.14 billion yuan, showing an expanding trend.

He Xiaopeng, Chairman and CEO of Xpeng Motors, said, "Xpeng Motors has integrated the intelligence, powertrain and vehicle platform into a large intelligent platform, so as to realize the maximum common sharing among all vehicles. Platform-based R&D and scale effect not only reduce the supply chain cost and manufacturing cost, but also greatly improve the efficiency of R&D iteration, thus enabling Tucki to accelerate the goal of reducing costs by 25%.

Want to challenge BYD with smart driving?

Looking forward to the first quarter of 2024, Xpeng Motors expects its car delivery to be between 21,000 and 22,500, an increase of about 15.2% to 23.4% year-on-year; The total revenue will be between 5.8 billion yuan and 6.2 billion yuan, increasing by about 43.8% to 53.7% year-on-year.

Data show that from January to February this year, Xpeng Motors delivered nearly 12,800 new cars. According to the delivery guideline for the first quarter, the delivery volume of Xpeng Motors in March may be less than 10,000 vehicles.

Investors are also cautious about Xpeng Motors’s future sales prospects and profit plans. "In addition to paying attention to the sales prospects in the first quarter of 2024, investors are also interested in the ‘ that Xpeng Motors plans to launch next month; Cheaper ’ The detailed plan of the model sub-brand is full of curiosity. " Qu Ke, an international analyst at CCB, said.

He Xiaopeng revealed in the earnings conference call: "During the 2024 Beijing Auto Show, Xpeng Motors will officially launch a brand-new brand for the level of 100,000 ~ 150,000 yuan. The first model of the brand new brand will be listed and delivered in the third quarter of this year. "

Image source: Every reporter Sun Lei photo (data map)

Gu Hongdi, honorary vice chairman and co-president of Xpeng Motors, said that the new brand will be sold first from the C-end, and then sold in the B-end and other channels a few months after being recognized by consumers. "The new brand model will be successful if it sells more than 10,000 vehicles per month. At present, our production capacity can support this goal." Gu Hongdi said.

It is worth noting that for the market segment of 100,000 ~ 150,000 yuan, new brands such as Wenjie, Ideality and Weilai have not been involved, while traditional brands such as BYD and Geely have not formed the advantage of intelligent driving. Therefore, the industry believes that He Xiaopeng has successfully found the breakthrough point in the cracks — — Play new brands with cost performance, and play traditional brands with smart driving.

National business daily reporter learned that the first model of Xpeng Motors’s new brand will cancel the lidar to reduce the cost of intelligent driving. At the same time, according to He Xiaopeng’s financial report conference call, Xpeng Motors has excellent cost control ability in intelligent driving, and it is expected to achieve the goal of reducing the cost of intelligent driving by 50% in 2024.

However, some people believe that consumers who buy cars in the price range of 150,000 yuan pay more attention to the cost performance, and the ability of intelligent driving has not yet entered the top five decisive factors affecting car purchase. In 2022, Xpeng Motors once put the intelligent driving function in the urban area on the P5 model in Tucki, but the purchase ratio of the actual intelligent driving version was not high.

The number of sales stores will increase to 600 in the third quarter.

In He Xiaopeng’s view, from 2024 to 2027, the elimination of smart electric vehicles officially began. "Xpeng Motors will enter the big product cycle of launching more than 10 new models in the next three years. Together with globalization and upgraded models, the total number of SOP models will reach 30." He Xiaopeng said in the earnings conference call.

When talking about the impact of the intensive release of new products on old products, He Xiaopeng said that the first thing to do after Wang Fengying joined Xpeng Motors at the beginning of last year was to solve this problem. "In order to avoid ‘ Infighting ’ Xpeng Motors will try to avoid the same type of products and there will be fewer car categories. " He Xiaopeng said.

Xpeng Motors’s product planning is regarded as similar to Wang Fengying’s product strategy of "having more children and fighting" when he worked for Great Wall Motor. It is reported that at the beginning of this year, Wang Fengying led a new round of organizational restructuring in Xpeng Motors, which involved product planning. According to industry analysts, Xpeng Motors may sell these models in a way similar to BYD’s sub-network, which is what Wang Fengying is good at.

From the channel point of view, Xpeng Motors is also moving closer to the field that Wang Fengying is good at. It is understood that Xpeng Motors launched the "Jupiter Plan" in July last year, releasing the franchise authorization of dealers and transferring some direct stores in Xpeng Motors to dealers for operation. By December 31st, 2023, there were 500 stores in Xpeng Motors, covering 181 cities.

Image source: Every photo by reporter Sun Tongtong (data map)

He Xiaopeng said in the earnings conference call that Xpeng Motors completed a round of channel upgrade in 2023, eliminated more than 130 stores at the end, and introduced more than 160 dealers through "Jupiter Plan". Most of the new dealer stores have been open since the end of last year. It is estimated that the incubation period will take 3-4 months, which will make a significant contribution to the overall sales from April.

In addition, the reporter learned that since the second quarter of this year, Xpeng Motors has set up a channel inventory for about half a month to speed up terminal delivery. "Xpeng Motors will further expand the sales network coverage and accelerate the channel sinking. It is planned that by the third quarter of 2024, the number of sales stores will increase to 600, and it will continue to expand after the listing of new brands to accelerate sales growth. " He Xiaopeng said.

It is worth mentioning that since Wang Fengying joined Xpeng Motors, He Xiaopeng gave full support and authorization to her work, which made the effect of Xpeng Motors’s adjustment appear initially. However, such achievements are only the beginning. Whether the reform led by Wang Fengying can finally help Xpeng Motors get rid of losses and successfully "land" remains to be answered by time and the market.

Cover Image Source: Every photo by reporter Kong Zesi (data map)

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Policy "combination boxing" attacks the football industry strongly or meets the "singularity"

  Xinhua News Agency, Guangzhou, April 11th: The policy of "combination boxing" strongly attacked the football industry or ushered in a "singularity".

  Xinhua News Agency reporter Wang Haoming

  On the 11th, the National Development and Reform Commission issued the Medium-and Long-term Development Plan for Football in China (2016-2050) (hereinafter referred to as the Plan), and "Strengthening the Football Industry" was included in the Plan, supplemented by a number of supporting policies.

  The insiders believe that under the strong attack of the policy "combination boxing", the football industry, which has been accumulating energy in recent years, may usher in an outbreak of "singularity".

  Football club ushered in the golden period of development

  The Plan proposes that during the 13th Five-Year Plan period, two or three "first-class football clubs in Asia and world-famous" will be cultivated, so as to build China’s football brand and expand its influence in the world.

  "Asia is first-class, world-famous". At present, only Guangzhou Evergrande Taobao, the two-time AFC Champions and the fourth place in the World Club Cup, may be shortlisted. With the support of the policy, one or two clubs are expected to join this ranks in the next five years.

  Judging from the current momentum, within five years, clubs such as Beijing Guoan, Shandong Luneng, Shanghai Shenhua, Shanghai Shanggang, Jiangsu Suning, and even Hebei Huaxia Happiness have the hope to challenge this goal.

  In addition, the plan proposes to "promote and cultivate qualified football clubs to go public". At this point, Guangzhou Evergrande Taobao has come to the front again. However, the real meaning of "listing" should be to broaden the financing channels for football clubs, optimize the ownership structure and eventually become a public company.

  With the help of policies, the financing environment of football clubs may be improved, and Evergrande Taobao, which is one step ahead in the capital market, will be greatly supported in the future in terms of board transfer and financing. In the future, perhaps more clubs will be listed.

  In the near future, a fan may become a shareholder of the club and even attend the shareholders’ meeting to contribute his wisdom to the development of the club.

  Football lottery will break the ice and "Football+Internet" will start an entrepreneurial boom.

  The "Planning" proposes to vigorously develop the football service industry and make the football supplies manufacturing industry bigger and stronger. It also mentioned "actively studying and promoting the issuance of football lottery tickets with China Football Professional League as the quiz object".

  Football service industry and football supplies manufacturing industry will usher in a golden age of development. Under the guidance of the policy, the football lottery industry is also expected to break the ice, or will realize the feedback to the professional league in the future.

  The Plan also puts forward the innovative action of "Football+Internet" in the 13th Five-Year Plan, "promoting the deep integration of Internet technology and the football industry, focusing on introducing new technologies and formats such as mobile Internet, e-commerce and big data, and promoting more innovations in the football industry. Support the development of football mobile phone applications, Internet and mobile football games, football animation and film and television works. "

  In the future, along the path of "football+Internet", there will be a wave of entrepreneurial upsurge. New companies that combine the Internet with football, such as LeTV Sports, Know the Ball Emperor and Octopus TV, may emerge one after another. With the development of sharing economy and the lowering of entrepreneurial threshold, the fans of "technical house" are expected to become producers from bystanders and consumers in the football industry.

  The supporting policy "combination boxing" gives strength to the football industry chain or welcomes all-round development.

  Because the football industry chain is very long, the introduction of supporting policies is very important.

  The Plan defines the guarantee of supporting policies such as finance and finance, planning and land, taxes and fees and prices, talents and employment, organization and implementation, monitoring and evaluation.

  For example, in terms of fiscal and monetary policies, it is proposed to support the development of football through various means such as government purchasing services, broaden the investment and financing channels of football industry, and support qualified enterprises to enter the capital market or issue bonds.

  In terms of planning and land policy, it is proposed to "incorporate the construction of football venues and facilities into urban and rural planning, overall land use planning and annual land use plan".

  In terms of taxes and fees, it is proposed that the real estate and land occupied by football venues can enjoy preferential treatment, and the advertising expenses incurred by football clubs can be deducted before tax if they meet the requirements.

  The insiders believe that the introduction of these policies will broaden the financing channels of enterprises and reduce the tax burden of enterprises. Next, if the specific supporting policies of relevant departments can keep up quickly, a set of "combination boxing" will be formed to boost the rapid development of the entire football industry chain.

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Israeli festivals

Topic: "Perception of China" in Israel.

  1. RoshHashana The Jewish New Year is the beginning of the year of the Jewish calendar (lunar calendar). It is one of the most important festivals for Jews. During the festival, the whole country has a two-day holiday. In the church, the horn was blown to talk to God, hoping to get God’s blessing. Friends meet to say "ShanaTova". According to tradition, people eat apples dipped in honey during the New Year, which indicates that the new year is sweet and beautiful.


  2. YomKippur Yom Kippur is the tenth day after the Jewish New Year and is an important religious festival. Jews set this festival to confess to God and ask for forgiveness. Judaism stipulates that during Yom Kippur, you should fast for one day and pray and meditate in the church. When people meet in church, they wish each other a good evaluation from God. Yom Kippur ended with the melodious sound of horns in the evening.


  3. Sukkot (Sukkot) This festival is to commemorate the life of living in a hut during the 40-year exile in Sinai after the Jewish ancestor Moses led the Jews out of Egypt. Therefore, the festival is in the harvest season, so it is also called the harvest festival. It is the main feature of every household to build a straw shed during the festival. The festival is celebrated for eight days. During this period, the IDF usually holds tank exhibitions in Tel Aviv’s municipal square.



Israel’s "Tent Festival"


  4. SimhatTorah It usually takes a year for Jews to read Jewish classics. The Simhattorah is designed to celebrate the completion of reading, and the religious atmosphere is strong. This festival is a happy festival, so people (mainly Christians) should sing, dance and eat sweets. In the celebration ceremony, an essential item is to take down the scroll and walk seven times in your hand.


  5. Hanukah Festival is to commemorate the success of Macabies’s uprising against the Greek invaders and the freedom of Jews. Legend has it that during the Jewish temple period, the seven olive oil lamps in the temple kept on burning, but they were eventually broken due to the destruction of the Greek invaders. After the victory of Macabies Uprising, I hope to rekindle the oil lamp. People looked around and found only enough olive oil for one day, but this olive oil was miraculously ordered for eight days until the new olive matured and new oil was added. Since then, Jews have set up festivals to commemorate this day when God helped them. This festival lasts for eight days, with two days off at the beginning and the end. The main celebration ceremony is to light a candle every day. Candlesticks with nine candlesticks are specially designed for this festival. Among them, the higher one in the middle is designed to ignite the other eight. At the beginning of the festival, people eat a special potato cake and then exchange gifts.


  6. Purim means drawing lots. It is said that a wicked official hated a Jew who had offended him and set a date for killing all Jews by drawing lots. A Jewish woman who became a queen executed the wicked official and saved the Jews by playing around. During festivals, theaters usually put on plays about this story. People (mainly children) also wear masks about the characters in the story to attend the party, so some people call it the masquerade festival. At the party, people usually eat a special triangle cookie, which symbolizes the ear or hat of a bad official.


  7. The Passover (Pessah) originated from the Bible Exodus. When Moses led the Jews out of Egypt to the Red Sea, he raised his staff to separate the Red Sea, and the Jews walked out of the Red Sea smoothly, while the chasing Egyptian army was submerged in the sea. The festival is celebrated for eight days, with two days off at the beginning and the end. Before the festival, people should remove all fermented pasta from their homes. During the festival, it is forbidden to sell and eat fermented food, and only a special unleavened pancake called Matsa can be eaten to commemorate the day when Jews could not eat fermented cakes when they left Egypt because of time constraints.



The traditional family feast of Jews during Passover.


  8. Holocaust Remembrance Day (also known as Holocaust Remembrance Day) In order to commemorate the six million Jews killed by the Nazis between 1933 and 1945, the Knesset passed a decree in 1951, establishing the 27th of the Jewish calendar (April in Gregorian calendar) as Holocaust Remembrance Day. During the festival, orthodox Jews all over the world will fast for one day. Every family lights candles and reads the Jewish scripture Kadish. In Israel, an assembly or procession attended by the President, the Prime Minister and other important figures will be held to mourn the victims and celebrate the survival of the Jewish nation. At 10 o’clock in the morning, the national whistle sounded for two minutes, and the people stopped all work and stood in silence for the victims.


  9. IDFMemorialDay This festival is set on the day before Independence Day to commemorate the soldiers of the National Defence Force who have given their lives to protect national security since the War of Liberation. At 8 o’clock the night before the festival, the national whistle sounded for one minute, and the people stood in silence. The National Defence Force also held an official commemorative ceremony at 8: 00 on the same day, attended by the President. At eleven o’clock the next morning, whistle again for two minutes.


  10. IndependentDay was established to commemorate Israel’s independence in 1948. At eight o’clock the night before the festival, the Knesset held a formal celebration ceremony in Mount Herzl, Jerusalem, with the participation of parliamentarians and cabinet members. The ceremony included lighting 12 torches and firing salutes. The main activities on the day of the festival include a parade of the National Defence Forces, an air show, a reception hosted by the President for diplomatic missions and outstanding soldiers, an international Bible contest and an Israel Prize awarding ceremony. In addition, municipal governments also hold entertainment parties and set off fireworks.



Independence Day


  11. Lagba-Omer means the 33rd day after the first day of Passover. According to legend, the Jewish rabbi Akiva organized Jews to recapture Jerusalem from the Romans on this day and lit a bonfire to inform the surrounding villages. Since then, Jews have commemorated the story of Achiwarabi and his recapture of Jerusalem with bonfires.


  12. Jerusalem Day is a festival to commemorate Israel’s unification of Jerusalem in 1967. During festivals, there are usually grand celebrations in Jerusalem. The main celebration ceremony was held in front of the Western Wall at sunset the day before. Before the ceremony began, eighteen candles were lit to commemorate the soldiers who died in the battle to recapture Yecheng, followed by a thanksgiving ceremony. On the day of the festival, mass parades and other celebrations are held.


  13. The forty-ninth day after the first day of Pentecost Passover is the day to commemorate Moses’ acquisition of the Ten Commandments. Therefore, the festival is catching up with the harvest of wheat and fruit, so it is also called the harvest festival. This is a happy festival, people should decorate their homes with flowers, and have a rich holiday meal with milk and cheese the night before the festival. Read the Ten Commandments on the festival day. At present, this festival has basically evolved into a children’s festival.


  14. Tesha b ‘av means the ninth day of the Jewish calendar. According to legend, the Jewish temple was destroyed twice on this day. Jews commemorated this sad day with fasting.

Editor: Wang Yilin

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Will it be "karoshi" for Japanese fighters to double "flying with China military aircraft"?

  CCTV News:The normal activities of Japanese military aircraft in the East China Sea and the South China Sea have caused overreaction in some neighboring countries. The Japanese Air Self-Defense Force fighters have been exhausted because of frequent emergency take-off, which is unbearable not only for people, but also for machines.

  On August 12th and 13th, Japanese military planes flew over the Miyako Strait for two consecutive days, and the Japanese Air Self-Defense Force dispatched fighter planes to respond. Japan’s NHK TV reported on August 15 that the Japanese defense center Onoji Five Code visited Okinawa on the 14th and inspected the Naha base of the Air Self-Defense Force.

Five Codes of Japanese Defense Center Onoji

Five Codes of Japanese Defense Center Onoji

  The Japanese defense center Onoji Five Code said that the Self-Defense Force aircraft was launched 1068 times in 2016, setting a new record. Among them, 803 emergency launches were made to cope with the situation in the southwest airspace.

  Naha base of Japan Air Self-Defense Force undertakes most of the emergency lift-off mission.

Naha military base

Naha military base

diagrammatic presentation

diagrammatic presentation

  In order to cope with the activities of Japanese military aircraft and strengthen the air defense situation in the so-called southwest region, the Japanese Self-Defense Force established the 9th Air Corps on January 31, 2016, expanded the 83rd Air Force of the Air Self-Defense Force originally stationed at Naha base in Okinawa, and moved the 204th Air Force at Baili base in Ibaraki Prefecture and the 304th Air Force at Tsukuba base in Fukuoka Prefecture to Naha base, and also moved the 305th Air Force to Xintianyuan base in Miyazaki Prefecture near Okinawa. At present, the 9 th Air Corps has about 40 F-15 fighters, and has undertaken about half of the emergency launch mission of the entire Air Self-Defense Force.

  Chuanbo Qingming, commander of Naha base of Japan Air Self-Defense Force, said that sometimes there are several emergency liftoffs in one day, and from this point of view, it is true that the number of emergency liftoffs has increased.

Emergency liftoff

Emergency liftoff

  According to reports, the fighters of the Self-Defense Forces in Naha base are not using real missiles during training, but they will be equipped with live ammunition during emergency lift-off. Sometimes the number of emergency liftoffs from Naha base can reach 10 times a day, but because of the high frequency of liftoffs, the number of fighters in Naha base is seriously insufficient.

  The Self-Defense Forces added two F-15s to monitor China military aircraft from the rear.

  At the beginning of this year, the Japanese Defense Ministry also revised the formation of the Air Self-Defense Force for emergency take-off, from the original two Air Self-Defense Force fighters to one Chinese mainland military aircraft, to four to one, and two additional F-15s were added to monitor the Chinese mainland military aircraft from the rear, and to watch for any additional aircraft. This 4:1 "gameplay" has increased the burden on the Japan Air Self-Defense Force. The outside world can’t help but question, will these fighters F-15s "overwork"?

  More importantly, unlike other air self-defense force bases, the airport of Naha base is a military-civilian shared airport with only one runway. With the formation of the 9th Air Corps, the number of F-15s has doubled and the number of emergency take-offs has surged, so Naha Airport is extremely crowded.

  Although the self-defense forces claimed that the frequent take-off of military aircraft did not affect civilian aircraft. However, on July 26th, the nose landing gear indicator light of an F-15 fighter of the Air Self-Defense Force was broken during take-off, leaving many objects suspected of glass fragments on the taxiway, causing a large number of civil airliners to stay. On January 30th, the front wheel of an F-15 fell off during take-off, which made it impossible for Naha Airport to take off and land for nearly two hours. According to the Japan Air Self-Defense Force, the second runway of Naha Airport will be put into use before the end of March 2020, but it is inevitable that civil aircraft will be affected before that.

  Commander of China Air Force: It is a normal demand to go to the distant sea for training. The Sea of Japan is not the Sea of Japan.

  China’s normal navigation and flight activities have always been regarded as a "threat" by Japan. In the 2017 edition of the White Paper on Defense, Japan also played up the threat of China and expressed "concern" about the active activities of China’s navy and air force in the East China Sea and the South China Sea. In response, China Air Force Commander Ma Xiaotian responded on the 10th that training in the open sea is the development demand of China Air Force itself, and I don’t know what the Japanese are worried about.

China Air Force Commander Ma Xiaotian

China Air Force Commander Ma Xiaotian

  China Air Force Commander Ma Xiaotian said, "We are developing our own. What is he worried about?"? Training at sea is also necessary. Our air force can’t just stay on land, but the Sea of Japan doesn’t seem to be too much. What he said is a bit exaggerated. It is not impossible to go to the Sea of Japan in the future, and the Sea of Japan is not the Sea of Japan.

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Exploring the entrepreneurial spirit in the new era The fifth season of "Meeting Big Coffee" focuses on the road of "innovation and change" of China entrepreneurs

2020 is full of hardships and unforgettable. In this year, many enterprises and even industries are facing the test of life and death. As a program with the mission of excavating entrepreneurship and truly recording entrepreneurs, CCTV Financial Channel "Meeting Big Coffee" will launch its fifth season on January 30, 2021, showing the process of China entrepreneurs’ narrow escape, innovation and change, and highlighting the encirclement.

Entrepreneurs with different records

The fifth season of "Meet Big Coffee" tells the story of the struggle of entrepreneurs in China.

In the programs from the first season to the fourth season, "Meeting Big Coffee" recorded the most entrepreneurial people of this era — — Liu Chuanzhi, the "godfather of Lenovo" who refuses to accept the old age; Over 70 years old, Cao Dewang, which still represents China’s manufacturing campaign in the world; Zhang Chaoyang, who retired at the peak and now started again; Wang Shi, chairman of the board of directors of Vanke Group, who seems to be "doing nothing"; Dong Mingzhu, who is domineering and invincible in the eyes of the outside world, actually has a gentle background; Guo Guangchang, who comes and goes in the wind and rain but enjoys it; Li Dongsheng, who has been leading home appliances for 30 years and is still studying tirelessly; Shen Nanpeng who "invested in half of China Internet"; Zhang Lei &hellip, a long-term value investor who holds $60 billion in "China"; …

Every "big coffee" you meet in the program is a dream catcher on the road, a trekker in the ups and downs of business and a climber in the peak of the industry. By recording and telling these characters truly, this paper shows how China entrepreneurs can lead enterprises to find their way in the changing situation.

The upcoming fifth season of "Meet the Big Coffee" spans two years, and the program will, as always, adhere to the principle of true record and profound insight, aiming at entrepreneurs in crisis and transformation.

How does Zong Qinghou, the founder of Wahaha Group, the first generation entrepreneur after China’s reform and opening up, continue to make breakthroughs in the new era of Internet consumption?

The COVID-19 outbreak in 2020 caused the tourism industry to stop for a time, and Ctrip, which accounts for half of the tourism industry, suffered heavy losses. Can its founder, Liang Jianzhang, successfully save Ctrip by turning into a "online celebrity" and covering the whole country?

Zuo Hui, the "outlier" in real estate agency, who built the first brand chain of second-hand housing agency for 20 years, personally "eliminated" the chain into the open platform of Ke Holdings Inc.. How big is Zuo Hui’s heart and stage?

Fu Sheng, a migrant worker who stirs up the national network security market and an investor who wants to be a product manager, hit the bottom of his career in 2020. After Google cut off the supply of Huawei, he also removed the application of Cheetah Mobile. How will he lead Cheetah to continue to attack?

At the same time, "Meet Big Coffee" also focuses on the field of new energy vehicles, which has attracted much attention. After three successful ventures, Li Bin, where three companies were listed in the United States and Hong Kong respectively, smashed all their assets into the electric vehicle manufacturing industry, but turned into the worst person in 2019. How can Li Bin lead Weilai Automobile to turn around against the wind? How will he continue to write the story of luxury car brands in China?

He Xiaopeng, who started his UC browser by choosing the electric car track with the most complicated supply chain after he was the first entrepreneur who made a bet on the mobile Internet, how did he start his business in Xpeng Motors from "soft" to "hard"?

The fifth season of "Meet Big Coffee" not only pays attention to the all-powerful side of entrepreneurs, but also walks into their work and life, and records the pressure and choices, distress and joy they face with a unique perspective. Through an exclusive interview with Shi Xiaonuo, it analyzes each entrepreneur’s thinking and mentality in the face of challenges, feels their true and unique side, and brings diversified thinking to current entrepreneurs and young people.

The first program of the fifth season of "Meet Big Coffee" visited Weilai Li Bin.

Witness "the worst person in 2019" and "turning over against the wind"

The first program of "Meet Big Coffee" in the fifth season is Li Bin of Weilai Automobile. "Meet Big Coffee" program group paid attention to him in the fourth season. At that time, Li Bin was in the limelight in the automobile field. As a persistent entrepreneur who started three businesses and rang the bell three times, Li Bin not only invested in more than 30 internet companies related to automobiles, but also almost half of the products in the field of travel were related to him. When Li Bin founded Weilai Automobile, Weilai Automobile was considered as the China electric vehicle that could best benchmark Tesla, and he himself was also called "China version of Musk". However, in 2019, Weilai Automobile lost 11.3 billion yuan. During the three years since its establishment, Li Bin’s accumulated loss reached 26.77 billion yuan. Weilai Automobile’s stock once fell from 11 dollars to 1.19 dollars. It was considered as a company with no future, and the aura hanging over Li Bin quickly faded. Some media even called it "the worst person in 2019".

When the overall public opinion was generally bearish on Weilai Automobile, Meet Big Coffee decided to shoot Li Bin again. Shi Xiaonuo’s second dialogue with Li Bin, founder, chairman and CEO of Weilai Automobile, unveiled the mental journey of "roller coaster" development he encountered in the past two years. In an exclusive interview, Li Bin said frankly that in order to "save Weilai", he "looked for money" everywhere, but Li Bin didn’t find any money. "In the fourth quarter, we talked about many people, and what I can talk about in my contacts, whether it is industry or capital, government-related or personal, anyway, I talked about everything."

In January 2021, the share price of Weilai Automobile reached US$ 66, and its total market value exceeded US$ 100 billion, surpassing BMW, GM and Ford. But how did Li Bin spend those days when he couldn’t find money? What did he do right to bring Wei Lai back to life? What will make Li Bin, a tough guy who keeps starting a business, cry?

China entrepreneurs with different records! From January 30th, every Saturday night at 22: 20, please pay attention to the CCTV financial channel "Meet Big Coffee"!

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National Sports General Administration Mountaineering Management Center

    On March 18th-19th, 2023, another city-level international competition-2023 China Tianfu Longquan Mountain China100 Mountain Cross-country Race, co-sponsored by the Mountaineering Management Center of the State Sports General Administration and the people’s governments of chinese mountaineering association and Chengdu, was successfully held in Longquan Mountain Urban Forest Park in Chengdu.

  China100 Mountain Cross-country Race is an international outdoor sports brand race founded by the Mountaineering Management Center of the State Sports General Administration and chinese mountaineering association in 2013. Since its establishment more than ten years ago, China100 has traveled to Yuyao, Zhejiang, Gongga, Sichuan, Jigongshan, Henan and other places, and nearly 100,000 people from more than 20 countries and regions have participated in it, feeling the local customs of all parts of the country with enthusiastic and energetic cross-country running.

  Lepao Longquan Mountain

  Feel the park city with your steps.

  As the first park city in China, Chengdu has gradually formed a new urban development pattern of "one mountain with two wings" in the historical process of building a park city demonstration zone that practices the new development concept, and Longquan Mountain has also become the "urban green heart" that outdoor sports enthusiasts and citizens are eager for.

  In order to give full play to the natural resource endowment advantage of Longquan Mountain Urban Forest Park and realize the creative transformation of the ecological value of the forest park, with sports events as the "urban green heart", with the support of the Mountaineering Center of the General Administration and chinese mountaineering association, China100 brand officially settled in Chengdu this year and was held in Longquan Mountain Urban Forest Park, which is enough to show the unique geographical location, abundant landscape resources and ecological endowment of Longquan Mountain Urban Forest Park and its natural advantages in popularizing outdoor sports.

  With the countdown to the Chengdu Universiade, the atmosphere of "Love Chengdu and Welcome the Universiade" continues to heat up. Chengdu, a city of vitality and sports, is welcoming friends from all corners of the country with a vibrant attitude.

  As the first international mountain cross-country race in Chengdu, the 2023 Tianfu Longquan Mountain China100 Mountain Cross-country Race is in the spring of March, and the mountains on Longquan Mountain are full of flowers and colorful. Athletes and outdoor enthusiasts will touch the natural and cultural scenery of Longquan Mountain Urban Forest Park at close range in an active and challenging way, and measure the ecological beauty of Chengdu as a park city with running steps.

  Chengdu blew the assembly number

  Integrate into nature "households" and move into a new life.

  Mountain cross-country race is an important form of mountain outdoor sports, and now it has become a popular sports event all over the world. At the same time, it is a sport that challenges itself and transcends the limits, and it is also a vivid interpretation of the sportsmanship of tenacious struggle and courage.

  China Tianfu Longquan Mountain China100 Mountain Cross-country Race Track in 2023 is dominated by relatively mature routes around the lake and mountains. The starting point of the race is located in Danjingtai, Longquan Mountain, and the ending points are Sanchahu Campus of Chengdu Institute of Physical Education and Hubin Square in Tianfu New District, Sichuan Province according to different routes. The track highlights the superior ecological value and tourism resources of Longquan Mountain Urban Forest Park, and highlights the new concept of mountain outdoor sports, which is "integrating into nature, making a new life and making cross-country happier", showing ". 

  

    In this competition, the long-distance 105-kilometer master group, 70-kilometer elite group and 45-kilometer challenge group are mainly for professional players to surpass themselves in the challenge. The 12-kilometer Happy Group and the 3-kilometer Parent-child Rainbow Run allow more citizens and enthusiasts to experience the fun of indulging in Longquan Mountain and running between mountains and rivers.

  The total scale of the competition reached 2,000 people, including 400 people in the 105km Master Group, 70km Elite Group, 1,200 people in the 45km Challenge Group, 12km Happy Group and about 400 people in the 3km Rainbow Run. 

  Among the athletes, there are many cross-country runners, such as Zhao Jiaju, a domestic cross-country runner, Shiro Dorje, the top ten elite athlete of ITRA in China, Fu Huarong, Zheng Junyue, and so on.

  It is worth mentioning that chinese mountaineering association mountaineering outdoor media collecting group joined hands with the Capital Media Running Group, and invited more than 10 media people who love running to participate in it personally, reporting the joy and excitement of cross-country running in an experiential way.

 

  "Sports+"blessing

  Leading the new fashion of outdoor sports and leisure

  At present, Chengdu is actively promoting the construction of a park city. The overall positioning of Longquanshan Urban Forest Park is "a world-class quality urban green heart, an international urban living room and an ecological paradise loved by citizens and tourists".

 

  In order to continuously release the driving effect of the event, create a multi-dimensional new scene of outdoor life, and continuously enrich the connotation of the event, Tianfu Longquan Mountain China100 Mountain Cross-country Race adheres to the guidance of professional events, integrates national fitness and outdoor leisure, and simultaneously holds a series of theme activities such as lakeside music carnival, outdoor sports film festival, Hushan Music Festival, sports equipment exhibition, outdoor sports parent-child tour, etc., so that citizens can feel the happy and beautiful life of the park city. Efforts will be made to build the event into a "mountain cross-country race in the center of the city" with the charm and abundance of Chengdu, to realize the creative transformation of the ecological value of the park city, and to develop the forest park from the green heart of Chengdu into an internationally influential mountain outdoor sports gathering area and outdoor tourism destination.

 

  The State Sports General Administration attached great importance to this event, and the relevant staff of the Policy and Regulation Department also came to the competition site to guide the safety and standardization work related to the event. As the most influential mountain cross-country race brand in China, after more than two years of planning and polishing, Tianfu Longquan Mountain China100 Mountain Cross-country Race successfully settled in Chengdu, which once again proved the strong vitality and wide appeal of outdoor sports in this park city.

 

  Competition results

  105 km group

  Top three men

  Shi Yanghe 08:39:46

  Wang Qinghua 08:52:21

  Xia Zongyong 09:21:47

  Top three women

  Tony chen 10:23:24

  Zhou Liting 10:25:45

  Zhao fen 11:14:44

 

  70 km group

  Top three men

  Zhang Huohua 05:07:25

  Wu Yongbo 05:09:21

  Yang Yi 05:17:48

  Top three women

  Wang Liping 06:52:11

  Qin Qin 06:59:34

  Wu Ping 07:20:17

 

  45 km group

  Top three men

  DANIEL PEREZ 03:16:45

  Xiong Zhiqiang 03:35:59

  Li Gang 03:45:22

  Top three women

  Li Lanlan 04:30:25

  Li Jinxia 04:32:19

  Dongsha 04:47:36

 

  12 km group

  Top three men

  Zhang Jiayu 00:36:32

  Ye Jiexiong 00:36:49

  Wang Mingxuan 00:38:30

  Top three women

  Jiang Wenli 00:42:43

  Liu Pingying 00:46:09

  00:49:48 at Kitchener.

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ICBC launched the "Digital Finance Partner" campaign and released a new version of mobile banking.

On March 19th, 2024, Industrial and Commercial Bank of China launched the "Digital Finance Partner" in Beijing and released version 9.0 of mobile banking. ICBC will unite all parties to promote the deep integration of innovation chain, capital chain, service chain and ecological chain, write a big article on digital finance, and more strongly support the construction of a network power, a digital China and a financial power. Liao Lin, chairman of ICBC, and Liu Jian, vice president of Xinhua News Agency, attended and delivered speeches. Duan Hongtao, vice president of ICBC, and Yao Mingde, member of the Party Committee, attended the conference.

Picture 16

The just-concluded National People’s Congress has made new arrangements and put forward new requirements for the development of digital economy and digital finance. ICBC earnestly practices the political and people-oriented nature of financial work, accelerates the construction of D-ICBC, promotes the digital transformation of kinetic energy, fully meets people’s multi-level and diversified financial needs, and promotes the integrated development of digital economy and real economy. ICBC will closely focus on the national strategy and economic and social needs, strengthen the joint innovation of "Industry-University-Research", promote breakthroughs in research and development of a number of key core technologies, and at the same time fully support strategic emerging industries and jointly develop new quality productivity; Create a new scene and new format of financial infrastructure services, do a comprehensive and one-stop service, and be the "digital financial partner" preferred by customers; Focus on solving the people’s "urgent difficulties and worries", work with all parties to crack the blocking points of cross-industry cross-border services, and at the same time make good use of the advantages of offline services to effectively bridge the digital divide between the elderly and foreigners in China.

ICBC’s "Digital Finance Partner" action will further focus on GBC (government, industry and consumption) three-terminal ecology, and work with digital finance partners to serve national reform, industrial upgrading and people’s livelihood.One is "benefiting the people by counting"Integrate digital financial services into the open scenes of people’s livelihood such as consumption, community, workplace and pension, and provide low-cost and high-efficiency digital financial services for the people.The second is "prospering enterprises by numbers"It will promote the short-board industry to supplement the chain, the advantageous industry to extend the chain, the traditional industry to upgrade the chain and the emerging industry to build the chain, and fully empower the industrial development.The third is "optimizing politics by numbers"Actively participate in the construction of digital government, jointly build an interconnected, intensive and efficient digital government platform system, and serve the modernization of the national governance system and governance capacity.The fourth is "helping agriculture with numbers"Deepen cooperation with the supply and marketing cooperative system and leading agricultural enterprises, build a digital financial ecology of agriculture, rural areas and farmers, build rural digital infrastructure, help farmers and agriculture-related enterprises share digital dividends, and accelerate the comprehensive revitalization of rural areas.

Picture 17

At the press conference, ICBC released the latest upgraded version of mobile banking 9.0. The new version of mobile banking uses cutting-edge digital technology to improve service supply from five aspects: great wealth, full financing, promoting consumption, strong intelligence and excellent experience, so as to provide customers with smarter and more convenient mobile financial services.Function upgradeICBC’s new version of mobile banking pioneered the "map-based" family wealth function in the industry, realizing family asset management, family wealth planning and family rights sharing, and promoting the wealth community service to be more popular and universal; The pension financial zone integrates the "three pillars" of social security, annuity and personal pension, covering the life-cycle pension financial needs of customers; The Pratt & Whitney special edition opens up dual channels for individuals and enterprises, and supports one-stop handling of multi-scenario Pratt & Whitney financing.Interface design, pioneered the "embracing" homepage, optimized the functional layout, and supported one-click direct access to common services; The account details inquiry is extended to 16 years, and a "digital intelligence account book" is tailored for customers; Launch services such as remote office, same screen office, code scanning office, green office, etc., and realize "no need to run once" for many businesses; The digital employee family such as "Xiao Zhi" is the first in the industry, which brings a new digital financial experience with a more modern sense of technology and immersion.

Picture 18

At the event site, ICBC signed a cooperation agreement on digital financial services with the Shandong Provincial Department of Human Resources and Social Security, Hunan Provincial Federation of Supply and Marketing Cooperatives and other government agencies and corporate customer representatives to jointly create a new ecology of "digital+industry", "digital+government affairs", "digital+people’s livelihood" and "digital+inclusive".

At present, ICBC has over 550 million personal mobile banking customers and over 200 million monthly customers. Expand scene cooperation around digital people’s livelihood, digital industry, digital countryside, digital education, digital government affairs and other fields. Open banks connect more than 50,000 ecological partners and serve more than 10 million small and micro enterprises; The loan balance of the core industries of the digital economy exceeded 800 billion yuan, and the maturity of financial digitalization was certified at the highest level. In the application of artificial intelligence, it is the first in the industry to build an autonomous and controllable 100 billion-level AI large model technology system, and "digital employees" have undertaken the annual workload equivalent to 30,000 employees.

 

 

The content of this article is contributed by enterprises for reference only.

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The historic moment of China film is being staged here!

Special feature of 1905 film network Deepen the reform of the cinema system, stimulate the vitality of the industry and build a high-level film market system. On October 26th, the 24th National Film Promotion Conference, the opening ceremony of the first film fair and the symposium on the development of China film industry were held in Hengdian.


At the scene, the representatives of 24 films and the representatives of the cinema completed the signing ceremony of the sub-line distribution, and jointly opened a new chapter in the future cooperation of film production distribution and screening. Representatives of big coffee and film companies from all walks of life gathered together to discuss the new opportunities brought by the reform of the cinema system and the distribution of different lines to the development of the industry.


Mao Yu, executive deputy director of the State Film Administration, Zhang Pimin, chairman of the China Film Foundation, Yan Peng, director of the Industry Department of the State Film Administration, Hou Xiao, deputy director of the Marketing Department, Cao Yin, director of the program center of the film channel and secretary of the Party Committee, Yang Wujun, director of the State Film Specialized Office, Liu Yuxia, deputy director of the State Film Specialized Office, Zhang Hong, secretary and director of the Party branch of the Film Digital Program Management Center, Han Xiaoli, president of the China Film Distribution and Projection Association, and Fan Qingyu, deputy director of the Propaganda Department of Zhejiang Provincial Committee. Lv Weiqiang, member of the Standing Committee of Jinhua Municipal Committee of Zhejiang Province and Minister of Propaganda, Lou Langjian, secretary of Dongyang Municipal Committee and director of Hengdian Film and Television Culture Industry Cluster, Xu Tianfu, vice president of Hengdian Group and chairman of Hengdian Film and Television Co., Ltd., and more than 700 film practitioners from 50 cinemas, over 70 film investment companies, distributors and producers attended the opening ceremony. The opening ceremony and special forum were presided over by the host of the film channel.



It is reported that the 2023 China Hengdian Film & Festival of China will be held in Hengdian from October 25th to 28th. The movie channel will launch "Gathering!" for two consecutive days on October 26th and 27th. China movies — — Direct hit 2023 China Hengdian Film & Festival of China "movie channel integrates live media activities, focusing on the China Film Corps’ assembly and appearance in Hengdian with cinematic language, professional perspective, life-oriented voice and panoramic documentary live broadcast, expanding the communication space of Hengdian Film & Festival of China and Wenrong Award, and at the same time creating the brand of" Six Princes Movie Lifestyle "to empower the film industry with" Six Princes "IP.



The National Film Fair officially opened.

Open a new chapter in film production, distribution and projection cooperation


The 14th Five-Year Plan for China Film Development proposes to build a high-level film market system, expand and extend the film industry chain, promote the sustained prosperity and development of the film market, encourage innovative businesses such as branch distribution, multiple rounds distribution, regional distribution and focus distribution, and promote the development of characteristic cinemas such as People’s Cinema and Art Cinema.


The National Film Promotion Conference is also the first national film fair. Han Xiaoli, president of the organizer China Film Distribution and Projection Association, said that the first fair was jointly founded by the forces of film production, distribution and projection industries, which is a milestone in improving the construction of a modern film market system. "We believe that the establishment of the National Film Fair will contribute to creating a market-oriented, rule-based, international film industry environment and building an efficient, standardized, fair competition and fully open film market system."


At the opening ceremony, No Problem, Red Pig, Last Night, Tree Talk, Guo Ding Soul, Mom and Seven Days, Zhong Ken, Whispering Man, Searching for Secret Nature: Inability, Searching for Secret Nature: The Past of the Earth, Love Adventure in A Test, Fortress, Beacon Pond Field, Diving. Representatives of producers and distributors of 24 films, etc., completed the signing ceremony of sub-line distribution with the cinemas that reached the cooperation intention.



The signing ceremony conveyed a high degree of confidence in deepening cooperation in future production, distribution and screening, and reflected the determination of the film industry to continue to deepen reform and its positive attitude in coping with difficulties, which was a crucial step for the development of sub-line distribution, multi-round distribution, regional distribution and focus distribution.


Deepen the reform of cinema system

Industry representatives discuss new opportunities of "distributed distribution"


After years of rapid development, China’s film industry has made remarkable achievements. Facing the ever-changing market and escalating audience demand, in the seminar on the development of China’s film industry, industry representatives discussed in depth how to deepen the reform of cinema system, stimulate the vitality of the industry and promote the comprehensive recovery of China’s film industry, and discussed the new opportunities and challenges brought by "split distribution".


Zhang Dayong, assistant to the general manager of China Film Co., Ltd. and manager of China Film Distribution and Digital Development, pointed out that the biggest problems encountered by cinemas at present are the homogenization of operation and insufficient attendance in "non-prime time", and it is urgent to develop diversified business forms and increase cinema revenue. Therefore, in recent years, China Film has carried out relevant attempts of "scheduled screening" mode, which has accumulated valuable experience for exploring regionalized and differentiated film supply and distribution and screening modes, and also opened an attempt of separate distribution.



CEO Maoyan Entertainment believes that the film industry in China is undergoing a transformation from large-scale to refined and market-oriented. The previous emphasis on unified filming and centralized screening can no longer meet the needs of the development of the industry. Separate distribution will make more works, especially small and medium-cost works and art films, no longer limited by large schedules and short periods, and have more market-oriented opportunities.



"The change from’ promotion’ to’ transaction’ means the change from the traditional unified issuance and unified projection to the market-oriented and flexible negotiation trading mechanism." Li Jie, president of Alibaba Pictures, believes that the opening of the first film fair is an important event recorded in China’s film history, "which will greatly improve the efficiency of resource allocation and thus meet the audience’s ever-increasing demand for watching movies."



According to Chen Hongtao, vice president of Beijing Wanda Travel Industry Group and CEO of WANDA CINEMAS, the development of separate distribution in China film market is an important direction in the future, which will fully release the enthusiasm of producers, distributors and screeners, and help small and medium-sized films to fully tap the regional characteristics and achieve more accurate marketing under the limited budget, thus ensuring the supply of every "weekend file" in the film market, cultivating the viewing habits of young audiences and meeting more diversified viewing needs.



Dai Yun, deputy secretary of the Party Committee and general manager of Shanghai Film Co., Ltd., from the perspective of cinemas and cinemas, thinks that distributed distribution puts forward higher requirements for cinema operation and cinema management. On the one hand, cinemas should improve their ability of content selection, judgment and marketing, and empower cinemas. On the other hand, cinemas should adjust their business philosophy to face the needs of audiences in their regions more directly, and truly "adapt to local conditions, stores and individuals".



The founder, chairman and general manager of Bona Film Group Co., Ltd. suggested that in the exploration of distributed distribution, multi-hall cinemas should be ahead, and cinemas with more than seven halls can take out one or two halls to try distributed distribution. At the same time, producers, distributors and exhibitors should form a joint force to jointly expand the market and achieve mutual benefit and win-win.



Li Wei, the chairman of 1905 Film Network, started from the successful experience of the film channel in promoting and marketing "to help good films", and put forward that distributed distribution puts forward higher and more detailed requirements for film promotion and marketing. "How to accurately cover the target population, realize customized output and long-term communication, we must follow the principle of" three closeness ",that is, close enough to the film itself, close enough to the main creation and close enough to the audience."



To this end, the movie channel continuously plans customized marketing plans for many high-quality domestic blockbusters from the summer file to the National Day file, showing the front and back of the premiere and roadshow in the form of "panoramic documentary live broadcast", highlighting authenticity, interaction and customization, and distributing and spreading with the help of new media matrix, and the online and offline linkage will maximize the sound volume.


At the same time, Film Channel and 1905 Film Network also made great efforts to build the brand of "Six Princesses, Movie Life Home". During the current Hengdian Film & Festival of China, they launched a tour of Hengdian film and television, unlocked the special live broadcast of good things around the film and television, and created the concept of "movie+life" in the form of "cultural output" and "good things recommendation" to help develop new film consumption patterns.


China Film Corps Assembles Hengdian! On October 27th, in the live broadcast of "Direct Attack on Hengdian Film & Festival of China, China, 2023" movie channel, various blockbusters will continue to bring heavy films, and the 9th Wenrong Award will also be grandly announced, looking forward to the China film market and the industrial development direction, cheering for China films!