"In 1997, I used my company’s’ cat’ to dial up the Internet for the first time." "In 2005, I bought a scarf for the first time online." "In 2013, all my families were replaced by smart phones, and a WeChat group was established." "In 2017, I taught my dad to scan the code to pay for food … Talking about the changes in people’s lifestyles since the reform and opening up 40 years ago. Information acquisition, online shopping, code scanning payment, mobile phone socialization … People’s life scenes have been marked with the Internet.
The rapid growth of Internet industry in China is the product of reform and opening up. Ma Huateng, chairman of Tencent’s board of directors, once said: "Tencent’s success has many factors, but the historical opportunity of reform and opening up is our greatest asset." Ma Yun, Chairman of the Board of Directors of Alibaba Group, also said: "In the past 40 years, China has opened its market, both internationally and domestically. Without the reform and opening up policy, there would be no us today. "
From the mouse to the touch screen, this is a great change at the fingertips. From the perspective of overall industrial development, China has been ranked first in the world for 10 years in terms of the number of netizens, broadband netizens and the number of national top-level domain name registrations. Online shopping, smartphone shipments and the number of mobile payments, these new world firsts outline that the Internet is becoming a new engine for China’s economic transformation and upgrading.
Network infrastructure provides support.
Cao Fangzhou, a Beijing white-collar worker who moved into his new home this year, made a "bold" decision: not to install cable TV. "There are two’ boxes’ at home. It is enough to watch dramas and variety shows. You can watch them on news phones, as well as live webcasts. It is enough to have a network." Like Cao Fangzhou, many users have migrated their spare time of watching video content from TV to the Internet. The data shows that as of June this year, the number of online video users in China is 609 million, the number of short video application users has reached 594 million, and the number of live webcast users has reached 344 million. The market size of the entire video content industry is expected to reach 201.68 billion yuan in 2018, a year-on-year increase of 39.1%.
As a heavy traffic application, online video industry needs bandwidth and traffic support. "By the end of September this year, the proportion of national fiber-optic broadband users reached 88%. At the end of 2014, only 10% of users in China used broadband of more than 20M; By September this year, more than 60% of users in China have used broadband over 100M m. Since 2014, China has built the largest and most extensive 4G network in the world in just two or three years. With the help of the policy of speeding up and reducing fees, the average mobile traffic consumption of mobile users in China reached 5.14GB in September, 2.6 times that of the same period last year. " Wen Ku, Director of the Information and Communication Development Department of the Ministry of Industry and Information Technology, said that the rapid development of infrastructure has provided support for various segments of the Internet.
The online video industry is also enthusiastically embracing technological innovation. Su Hua, CEO of Aauto Quicker, a short video application, said: "Artificial intelligence runs through every link of video production, video understanding, user understanding and accurate distribution in Aauto Quicker. For the identification of video content, 15 million short video content generated every day will be labeled automatically by artificial intelligence and the voice content is recognized." In 2017, the number of patent applications for artificial intelligence inventions and the number of invention patents granted in China reached 46,284 and 17,477, respectively, with a year-on-year increase of 34.9%. Kai-Fu Lee, Chairman of innovation works, also said: "It took only two years for China to’ miraculously rise’ in artificial intelligence. Today, the most valuable artificial intelligence companies in computer vision, speech recognition and drones are China companies."
E-commerce retail innovation continues.
213.5 billion yuan! At 0: 00 on November 12th, this huge number appeared on the data screen of Tmall "double 11" Media Center in Shanghai World Expo Center, and the new single-day online shopping transaction volume of China e-commerce platform was fixed here. Data from the Ministry of Commerce show that on this day, the national online retail transaction volume exceeded 300 billion yuan. The US Cyber Monday, the target of double 11, has a transaction volume of only $7.9 billion this year, less than one fifth of that of double 11.
Taobao was launched in May 2003. In that year, the transaction volume of online shopping in China was only 790 million yuan, but then the consumption of the Internet in China soared. Ma Ruisi, chairman of Procter & Gamble Greater China, was quite impressed: "In the United States, only 7% of Procter & Gamble’s business comes from e-commerce, but it has reached more than 30% in China. Last year,’ double 11′ Procter & Gamble spent 19 hours to reach sales of 1 billion yuan, and this year it only took 70 minutes."
The rapid development of e-commerce has provided millions of small and medium-sized enterprises with direct access to consumers, including a series of "Amoy brands" such as wheat bags, Handu Yishe, Sheba, Qigege and puppy appliances. In the "double 11" in 2013, Tmall and Taobao sold 35 billion yuan in 24 hours. In that year, the national online transaction volume reached 1.85 trillion yuan, and China surpassed the United States for the first time to become the largest online shopping country.
The rapid development of e-commerce has witnessed the tremendous energy of consumption upgrading. Li Yongjian, director of the Internet Economy Research Office of the School of Finance and Economics of China Academy of Social Sciences, said: "From the perspective of consumer choice, online shopping has begun to evolve from necessities to enjoyment products, and e-commerce platforms are also transforming from price competition to quality competition."
According to the report released by the think tank Outlook Think Tank in October, in the past five years, China’s scientific and technological innovation has continuously improved people’s sense of acquisition, among which mobile payment has the highest contribution rate in enhancing people’s sense of acquisition.
At present, Leopard Secret, the first supermarket robot in China, has started to provide services in wu mart, Beijing. It can answer all kinds of questions of consumers and guide them to find the products they want. This is just the tip of the iceberg of Wumart’s new retail. On the shelf, the electronic price tag can adjust the price at any time; In supermarkets, artificial intelligence cameras count passenger flow and consumption preferences.
In addition, the unmanned shelves and supermarkets of Binguo Box and Convenience Bees, the small-scale rapid delivery explored by Boxma Xiansheng and Yonghui "super species", and various new formats emerge one after another … Li Fei, a professor in the marketing department of Tsinghua University School of Economics and Management, said frankly: "The retail revolution in China has become the focus of global attention and the’ testing ground’ for the retail industry facing the future."
At the 2018 Hangzhou Yunqi Conference, participants watched the live game of "Tianrang" Go robot in the exhibition hall of the conference. Xinhua News Agency reporter Huang Zongzhi photo
Integrating "touching the net" to stimulate vitality
"Changan Ford’s 20,000 employees, upstream and downstream suppliers and distributors are all connected through corporate WeChat. From organization and collaboration to teleconferencing, to direct access to information such as production, sales and service, digitalization has greatly improved Changan Ford’s operational efficiency." Wu Jinhao, chief information officer of Changan Ford, told reporters.
In the field of manufacturing, a large number of modes of sharing production factors, such as production equipment, design ability and office space, have emerged. In Dongguan, Guangdong, expensive CNC machine tools are providing shared services for small and medium-sized enterprises. Enterprises don’t have to buy machine tools anymore, just pay by the hour or the processing capacity. Wang Gan, chairman of Xinquan Optoelectronics Technology Co., Ltd. said: "Now more than 500 machine tools will cost more than 100 million yuan if purchased directly, but if shared machine tools are used, a set of machines will only cost several thousand yuan a month."
According to statistics, by 2020, the industrial Internet will account for 22.5% of the total Internet of Things market, and the industrial Internet market in China will exceed 11.3 trillion yuan in the next 15 years. "With the industrial Internet, China’s manufacturing industry has taken the lead in the transformation of production methods." Zhang Yansheng, a researcher at the Academic Committee of the National Development and Reform Commission, said.
In addition, public services are also being deeply transformed by the Internet. "Running at most once" has become a real commitment of the government to the people, and smart cities are thus more worthy of the name. Jiang Peng, director of the Smart City and Big Data Institute of the Planning Institute of the Urban and Small Town Reform and Development Center of the National Development and Reform Commission, said: "What smart cities really need is the innovation vitality based on data, which can improve the operational efficiency of cities and the decision-making level of city managers through data." Taking Inspur Group as an example, the enterprise helped Jinan become the first local government in China to realize the authorized operation of government data. As the core of operation, the Smart Spring City Operation Management Center has gathered more than 100 million pieces of basic database information from 65 departments in the city. Sun Pishu, chairman of Inspur Group, said that with the deep integration of Internet and government affairs, smart city service providers are also undergoing the transformation to smart city operators. (Chen Jing)