In recent years, independent brands have shown unprecedented technical strength and innovation vitality in the domestic automobile market, especially in the sub-field of new energy. Tengshi Z9, as another masterpiece of Tengshi brand, brings users an intelligent experience ahead of the times by virtue of its advanced technologies such as easy tripartite technology, Yunnian -A intelligent air body control system and high-order intelligent assisted driving system. So, can this new car subvert the traditional luxury car market with technology? This issue of "Quality Car Selection" will answer for you.
I. Basic Information and Product Highlights
The above manufacturer’s guide price only represents the price on November 21, 2024. If there is any change, please take official website as the standard.
Tengshi Z9 can be regarded as a sedan version of Tengshi Z9 GT. Five models have been launched, including two pure electric and three plug-in hybrid vehicles, with the price range of 354,800-414,800 yuan.
BYD’s product design has become more and more mature in recent years. Tengshi Z9 is designed by a team led by BYD’s global design director Wolfgang Eiger. Its body lines are smooth and full of strength, and every detail has been carefully carved, which not only shows the designer’s deep understanding of aerodynamics, but also incorporates his unique insights into future aesthetics. Walking on the street will surely become the focus of attention.
As the flagship car of D-class technology luxury, the interior of Tengshi Z9 is unique. The second row of the new car is equipped with double floating comfortable seats, which support one-button comfortable lying mode, ten-way electric adjustment, ventilation, heating, ten-point massage and electric leg rest. At the same time, the front and rear intelligent cold and warm dual refrigerators, front and rear dual 50W wireless charging, Divare audio, side windows and rear windshield electric sunshade are all equipped, which brings consumers a better car experience.
In addition, the new car will be equipped with easy tripartite technology, Yunqi -A body control system and high-level intelligent driving assistance. Among them, Easy Tripartite Technology can be described as a combination of BYD’s technology, including five iconic core functions: intelligent crab walking, compass turning around, easy tripartite parking, extreme steering and low-attached pavement stability enhancement system, which makes it stand out in the same class.
In terms of power, Tengshi Z9 provides pure electric and plug-in hybrid power. Among them, the total motor power of the pure electric version is 710kW, with an acceleration of 3.4s and a cruising range of CLTC pure electric vehicle of 630km；. The plug-in hybrid version is equipped with a power system consisting of a 2.0T turbocharged engine and three motors. The pure electric cruising range of CLTC is 201km, the comprehensive cruising range of CLTC is 1101km, and the minimum fuel consumption of WLTC is only 6.6L/100km.
Second, product competitiveness analysis
With the new energy wave sweeping, the competition in the pure electric medium and large-sized car market is becoming more and more fierce. Among them, Enjoy World S9, which has deep cooperation with Huawei, shows extraordinary strength, and its selling price overlaps with Tengshi Z9 to a certain extent, so they form a competitive relationship. In addition, BMW Brilliance i5 from the traditional luxury brand camp also joined the battle and launched a fierce contest with Tengshi Z9.
From the design point of view, Tengshi Z9 highlights the beauty of smooth lines and is full of movement, which caters to the aesthetics of young consumers. Enjoy the world S9 and BMW Brilliance i5 are both sedate, and the body shape is quite satisfactory.
From the overall price range, Tengshi Z9 has the lowest entry price, while BMW Brilliance i5 is the most expensive top model. In terms of the number of models, Tengshi Z9 offers five models for consumers to choose from, which is quite rich; BMW Brilliance i5 offers four models, while the 2024 Enjoy World S9 only offers two models, leaving little choice.
Specific to the level of vehicle configuration, we selected the models with similar prices as possible. By comparison, Enjoying S9 and BMW Brilliance i5 are both single-motor versions featuring long battery life, while Tengshi Z9 is a three-motor version featuring performance, which is more suitable for young consumers. At the same time, the configuration is also exclusive to the main driver’s knee airbag and AR-HUD augmented reality head-up display, which has a stronger sense of safety and technology. More importantly, Tengshi Z9 has the lowest price, and its cost performance is obviously better than the other two models. In contrast, the overall performance of BMW Brilliance i5 is not as good as the above two models, and there are many missing configurations.
Third, product quality & service trend analysis
As a brand-new car series, will Tengshi Z9 have potential quality problems? In this regard, we will start with the failure problems of Tengshi’s models in the past year, and through the analysis of the failure problems, we will preliminarily predict the development trend of new car quality problems in the future.
By screening the complaint data of Tengshi’s models in the past year, it can be found that the failure problem is mainly concentrated in the aspect of "audio-visual system failure". As Tengshi Z9 is a brand-new model, based on the latest easy tripartite platform, it can be temporarily considered that the probability of the above problems is low, but the specific situation will not be conclusive until it is used for a period of time.
With the continuous development of China’s automobile market, the level of brand pre-sales/after-sales service and the quality of purchase experience have gradually become an important factor affecting consumers’ final purchase. Therefore, based on the big data of car quality network, we will analyze the common service problems of brands in the past year to provide more objective reference for consumers to buy models.
From the point of view of service complaints, "inconsistent with publicity" has become a service problem in which car owners complain more about Tengshi brand. Through further analysis, we can know that this kind of service problem comes from Tengshi N7 and Tengshi D9.
In terms of measuring the after-sales service reputation of new cars, we will analyze the response of enterprises to complaints from car owners, and relatively objectively predict the future after-sales service reputation of new cars. According to the data of Chezhi. com, the response rate of Tengshi brand complaints in the past year is 100%, which shows that manufacturers attach great importance to the demands of car owners.
Four, after-sales service policy and network distribution
In terms of after-sales service policy, Tengshi Z9 has a vehicle warranty of six years or 150,000 kilometers; No fixed number of years/mileage for the first owner of the Third Power Company (the liability exemption clause is subject to the official). In addition, the air suspension is guaranteed for 8 years or 160,000 kilometers (whichever comes first); The first car owner can also enjoy life-long free charging pile and installation service (please consult the local dealer for details).
After the vehicle is purchased, it is bound to involve the daily maintenance of the vehicle. At this time, the number and distribution of brand dealer stores are very important, and even have a certain impact on whether consumers buy the brand model. According to statistics from Chezhi. com, Tengshi currently has 154 dealer stores in China, covering 30 provinces, autonomous regions and municipalities directly under the Central Government, among which Guangdong, Jiangsu and Shandong provinces have a relatively large number of dealers.
Summary:
Tengshi Z9, as a brand-new masterpiece of Tengshi brand, and Tengshi Z9GT form a double flagship. The two not only show the brand’s top technical strength, but also bring unprecedented experience to drivers with excellent luxury quality. At the same time, with strong product strength, it will also lead the new trend of the new energy vehicle market in the future and redefine the standard of luxury electric travel.
