"Never decide what to do, quantum mechanics", which was originally a joke and ridicule in science fiction and film circles, has now become a "pain" in the hearts of many employees in the quantum industry.
Experts pointed out that quantum technology has not yet been related to daily necessities. At present, the so-called "quantum+life" products are almost all deceptive things.
The public should know the latest scientific progress, prevent falling into the trap of online rumors and prevent the second spread of rumors.
Our reporter Joline.
The children, dressing the, are flipping through their books quickly. "Read 100,000 words in 5 minutes, and you can completely repeat the content after reading". This special function is printed on the posters of training institutions and becomes an educational way of "developing the potential of the whole brain". Not long ago, this "Quantum Fluctuation Speed Reading" competition video frequently boarded hot search.
This is just a case of "making money" by using the concept of "quantum".
In response to this scam, an article in the well-known popular science platform "Mozi Salon" said that no matter how the concept of wave is expanded, the ink on the book does not have the function of radiation and communication, and the wisdom and knowledge carried by the book will not automatically appear in your mind. If you want to improve your reading ability and turn dead words into knowledge in your mind, you can only read more.
However, the attraction of shortcuts is enormous. The reporter’s investigation found that with the continuous breakthrough of quantum technology in China, the scam of fraud has also been constantly refreshed.
"Quantum commodity" is omnipotent.
From low-end quantum water, quantum socks and quantum necklaces to high-end patents and capital market packaging, the quantum concept is being used as a "banner" by many "businessmen" with sensitive sense of smell.
— — Low stage: "bragging about goods"
Searching for "quantum" on Taobao, there are hundreds of kinds of "quantum goods": quantum water, quantum necklace, quantum cigarette case, quantum glasses, quantum car film, quantum anti-radiation mobile phone sticker, quantum super porcelain energy bowl & HELIP; … After careful search, there are many quantum health care products, and some even play the concept of "quantum medicine".
What these goods have in common is that they are "powerful" and expensive. For example, quantum socks can not only "deodorize" but also "increase energy", and the price of a pair is above 30 yuan; A quantum beauty spray that claims to "directly reach the bottom of the skin", priced at 88 yuan; A more expensive "quantum super resonator", with a price tag of more than 1500 yuan, claims to contain a "300-core quantum chip", which can repair the disordered human cell magnetic field by using hundreds of millions of harmonic resonances per second. On the official website of a quantum biotechnology company, it was claimed that a product named "Zhongding Quantum Wine" had been listed, which improved the vibration frequency through quantum technology, thus enhancing the energy of health factors and achieving the efficacy of wine therapy. The company’s goal is to achieve an annual output of 2,000 tons of quantum wine from 2015 to 2020, with an output value of RMB 1.2 billion.
Some experts have no choice but to say that the so-called quantum water, quantum medicine, quantum fertilizer, etc. are all nouns that fool the public, and have nothing to do with quantum at all, and the academic field that should be pure is hyped up. In order to make these products look more credible, merchants will also superimpose multiple scientific concepts to make it more difficult for consumers to distinguish. For example, quantum resonators are superimposed with many terms such as "negative oxygen ions", "micron electromagnetic waves" and "terahertz".
Jin Xianmin, a professor at Shanghai Jiaotong University, told the reporter that although there may be many quantum effects in life phenomena, such as biological navigation and photosynthesis, the experiment is very difficult because these phenomena are too macroscopic. "What has not been realized in the laboratory, how can it be popular in the market?" Judging whether a commodity is quantum or not depends on whether it uses quantum coherence and superposition. If it is not used, it is not a quantum product. "
— — Mid-stage position: "conceptual protection"
In order to make their absurd remarks look more credible, these companies package their own "routines" very similar, and most of them use "concepts" such as patents, institutions and summits.
Use "patents". A company that claims to be doing quantum technology introduced this in WeChat official account: When the quantum water processor is installed, the ultra-fine micro-vibration wave is continuously and constantly released and transmitted into the water through the cylinder wall. The decomposition of large water cluster into small single water molecules enhances the activity and solubility of water molecules, so that the human body can better absorb them.
The company applied for a number of utility model patents to "endorse" the products: a "quantum water pipe" improved the purification efficiency, and the purified tap water reached the standard of drinking water; A kind of "Quantum Super Laundry Paper" can achieve a breakthrough in deep stain removal and give full play to its excellent cleaning effect. A "quantum chip" can achieve higher quantum energy, enhance the penetration of quantum energy, have better therapeutic effect and simple and reasonable structure; A kind of "quantum socks" contains metal fibers engraved with quantum energy. It combines acupoint massage with socks to form a convenient Yongquan acupoint massage energy socks, which can treat many diseases … …
Backdoor "meeting". On the one hand, sensational articles are published from the media to provoke consumers’ "health anxiety". For example, pushing articles likes to use titles such as "How far is cancer from us" and "Mild fatty liver can also become cancerous directly, and the culprit is here"; On the other hand, by holding offline activities, we can find more institutions to help with awards and platforms, and further enhance our "sense of science and technology".
The reporter found the "Summit Forum on the Application and Development of Quantum Science and Technology Products", which included experts from China, South Korea, Russia and other countries. The report claimed that "the leaders of the conference and the guests present witnessed the opening ceremony of the DNA quantum energy warehouse, and the experts explained the quantum (bio-wave) course of medicine and traditional Chinese medicine". The quantum warehouse gathered seven kinds of energy (far-infrared electric wave, photon energy, electric wave, electromagnetic wave, bio-wave and magnetic field, also called gravitational wave.
Rub the "paper" In an article on the popular science platform "Fruit Shell", the author pointed out that in September 2018, the paper "On Quantum Entanglement and Acupuncture" published in China Acupuncture, a core Chinese journal, was popular on the Internet, claiming that "the application of quantum entanglement theory to the mutual treatment of immediate family members in acupuncture clinic has achieved remarkable results", which was seriously questioned. The biomedical literature search engine PubMed shows that this paper has been withdrawn, and the reason given is that "there are some defects in the paper, and the author proposes to withdraw it", and China Knowledge Network has been unable to search.
— — High-end segment: "capital scam"
In November 2016, Longai Quantum Industry (Shenzhen) Co., Ltd. (hereinafter referred to as "Longai Quantum") was incorporated in Shenzhen, Guangdong Province. On the company’s network platform, criminals claim that this is a comprehensive large-scale group company with quantum cutting-edge technology as the core and integrating research and development, application, promotion and service. If you invest in products through the company life mall, you can get points. In fact, "Long Ai Quantum" requires participants to obtain membership by paying fees, and members are arranged in layers according to certain rules, so as to obtain high dynamic and static benefits, lure members to continuously develop offline, and take the number of developers and offline performance as the rebate basis, forming a typical pyramid-shaped MLM membership system. This pyramid scheme case has been cracked. The reporter found from the results of the inquiry from the ruling document network that even though it has been widely exposed, many ordinary consumers are still deceived.
Not only are there such pyramid schemes, but there are also a few companies that take "quantum" stories in the capital market. Quantum technology is not only difficult to distinguish between authenticity and falsehood for consumers, but also tests judgment for the capital market.
"I’ve met a project, saying that quantum energy waves enter the human bioelectric field ‘ Quantum resonance ’ To achieve genetic testing. " Wu Yu, general manager of the new manufacturing investment department of Yuexiu Industrial Fund, said that the important function of the capital market is the allocation of resources. Excessive packaging in the capital market by enterprises with pseudo-quantum technology or quantum concept will have a negative effect on the effective investment of capital resources in the process of quantum technology industrialization. The consumer market needs the supervision and management of market regulators, and the regulators of the capital market also need to guide the market resources to distinguish the false from the true and correctly allocate them.
Quantum application, eliminating the false and preserving the true
"Never decide what to do, quantum mechanics", which was originally a joke and ridicule in science fiction and film circles, has now become a "pain" in the hearts of many employees in the quantum industry. When the concept is abused, it will not only hurt consumers, but also bring negative word-of-mouth effect to the benign development of the industry.
— — What are reliable industrial applications?
The development of quantum technology has a great influence on the progress of human science and technology.
At present, the research of quantum science and technology is mainly concentrated in the fields of quantum communication, quantum calculation and quantum precision measurement. Experts pointed out that the prospect of quantum technology is very good, but it may take several years to really apply it to people’s lives; In the early years, nucleic acid, nanotechnology, gene therapy, etc., almost every rise of new technology will be hyped by people with ulterior motives, and the methods are similar, mostly making a fuss about daily necessities and medical care. Don’t disturb the market and make this field lose people’s hearts because of these unscientific hype.
The latest industrial applications based on quantum physics have been very extensive, including atomic clocks (time and length measurement, navigation); Standards based on quantum measurement (resistance, current, etc.); Laser technology (all kinds of measurement, printer, CD player, welding, cutting technology, medical laser, etc.); Semiconductor technology (transistors, chips, etc.), including microscope and communication technology, all include the application of quantum theory.
In the field of quantum communication, China’s research results are rich and its industrialization level is leading the world. According to the data in the international authoritative patent database DWPI, in the field of quantum communication, the number of patents of the same family published by China’s Keda Guodun, Japan’s Toshiba and Japan Electric Co., Ltd. exceeds 100, ranking in the top three. These regular companies have been deeply involved in the field of quantum communication for many years, and their patent applications are all for the protection of their own technology and strategic layout, which are essentially different from those titled party-type patents such as quantum health water, quantum health shoes and quantum health care instrument, which are crowned as "quantum" and whose essence is hot spots. Everyone should beware of being deceived.
In the field of quantum communication, typical applications include quantum key distribution and quantum teleportation, and representative products include Keda Guodun and QKD related equipment developed by Anhui Wentian Quantum. In addition, there are quantum VPN, quantum security encryption router and so on.
In the field of quantum computing, researchers told reporters that although the development of quantum computers has made rapid progress, most of the current quantum computers are in the prototype state, and it will take a long time to achieve them in general quantum computers. It is a difficult process to really develop practical quantum devices.
In the field of quantum measurement, the representative enterprises in China are Guoyi Quantum, etc. The products provided mainly include core key devices represented by enhanced quantum sensors and scientific instruments and equipment used for analysis and testing.
— — Don’t let shanzhai affect real innovation.
Zhu Yannan, the person in charge of Mozi Salon, said that, for example, the quantum water, quantum insoles that suddenly emerged in 2017, and the quantum fluctuation speed reading of the sudden fire in 2019 are actually deceptive.
Under the wave of the second quantum revolution, scientists are not only doing scientific research, but also trying to do popular science, which is "competitive" with pseudoscience, but it is very difficult to "discard the false and preserve the true". By this scientific concept, shanzhai and fraud will bring great trouble to the benign development of the industry.
"There are more counterfeit products, and everyone will be disgusted with good and bad quantum products in the future." A domestic scientist in quantum field told reporters helplessly that the abuse of quantum concept is very negative to the normal development of market and industry.
Zhang Qiang, co-chairman of the Focus Group on Quantum Information Technology of the International Telecommunication Union, said that there are many factors that make popular science spread far less quickly than rumors: for example, the scientific literacy of the people needs to be improved, and the discrimination against news reports and false propaganda of emerging science and technology is insufficient; There is no sufficient linkage between the market supervision department and the quantum academic circle. When "pseudo-quantum" products use people’s knowledge blind spots to swindle and cheat, it is difficult for market supervisors to scientifically supervise and respond in time. Some self-media also have the situation of chasing hot spots. "How to systematically do quantum science popularization, how to establish a fast and effective supervision mechanism, and how to increase the illegal cost of false propaganda through public interest litigation are all directions for discussion."
"Is there any commercial speculation and public relations behavior in the development of quantum technology?" Li Xiaoming, the content director of the popular science platform "Intellectuals", told reporters that the quantum science and technology competition should distinguish between commercial speculation, public relations and real innovation.
Experts pointed out that quantum technology has not yet been related to daily necessities. At present, the so-called "quantum+life" products are almost all deceptive things. "We have been trying to publish authoritative quantum scientific research information, popular science articles and cartoons in a language that ordinary people can understand and in a flexible and diverse way, and from a practical point of view, we have cracked down on various rumors in society one by one."
"In addition to doing quantum science popularization, we also focus on cutting-edge technologies such as artificial intelligence and life sciences, and show the beauty and strength of science and technology through online and offline activities, so that the public can understand the great promotion of science to the development of human civilization. At the same time, the public should understand the latest scientific progress, prevent falling into the trap of online rumors, recognize some scams caused by information asymmetry, and debunk them in a reasonable way to prevent the second spread of rumors. " Zhu Yannan said.
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